I am a graphic designer with 5+ years of experience creating digital and print design assets for brands, e-commerce and marketing campaigns. I translate conceptual ideas into clear visual communication across web, social media, packaging and marketing materials. I enjoy collaborating with cross-functional teams including marketing, product and developers to deliver brand-consistent designs optimized for digital platforms and print. I have a strong focus on visual systems, typography, layout and color to ensure cohesive brand experiences across channels, and I work confidently with Adobe Creative Cloud and Figma to deliver production-ready files.

Ana San Segundo

I am a graphic designer with 5+ years of experience creating digital and print design assets for brands, e-commerce and marketing campaigns. I translate conceptual ideas into clear visual communication across web, social media, packaging and marketing materials. I enjoy collaborating with cross-functional teams including marketing, product and developers to deliver brand-consistent designs optimized for digital platforms and print. I have a strong focus on visual systems, typography, layout and color to ensure cohesive brand experiences across channels, and I work confidently with Adobe Creative Cloud and Figma to deliver production-ready files.

Available to hire

I am a graphic designer with 5+ years of experience creating digital and print design assets for brands, e-commerce and marketing campaigns. I translate conceptual ideas into clear visual communication across web, social media, packaging and marketing materials.

I enjoy collaborating with cross-functional teams including marketing, product and developers to deliver brand-consistent designs optimized for digital platforms and print. I have a strong focus on visual systems, typography, layout and color to ensure cohesive brand experiences across channels, and I work confidently with Adobe Creative Cloud and Figma to deliver production-ready files.

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Language

English
Fluent
Spanish; Castilian
Fluent
French
Intermediate

Work Experience

Creative Director & Head of Design at Norden Mosse & The Inci (Cosmetic brands)
August 1, 2025 - October 24, 2025
Led the art direction and brand strategy from concept to final delivery. Designed full packaging systems, brand identity, product photography, web content, social media design and marketing assets. Oversaw creative processes, coordinated with suppliers, and ensured visual consistency across all platforms. Full brand identities and visual assets for startups and companies in wellness, industry, and sustainability. Selected clients: Tecmon, JQ_Trainer, Tecmegran S.L., The Blue Economy, Surf Association of Cantabria.
Freelance Graphic Designer – Branding & Visual Communication at Various Clients
January 1, 2021 - Present
Freelance graphic designer providing branding, packaging, editorial design and visual communication for startups and companies.
Marketing & Design Assistant at Queensgate College
January 1, 2022 - Present
Marketing and design support for college communications (2022).
Creative Director & Head of Design at Norden Mosse & The Inci (Cosmetic Brands)
January 1, 2022 - January 1, 2025
Led the creative direction and brand development for two emerging cosmetic brands, building identity and visual communication across packaging, digital platforms and marketing channels. Developed complete brand identity systems used across 20+ SKUs; designed packaging architecture and visual guidelines; art directed product photography and campaign visuals; created website design and branded content; managed supplier and production relationships to deliver production-ready assets.
Brand & Graphic Designer at Branding, packaging & visual identity for numerous brands (Spain)
January 1, 2021 - January 1, 2026
Designed 10+ brand identity systems for startups and small businesses; delivered branding and packaging projects for Tecmon, JQ Trainer, Degima, The Blue Economy and Tecmegran; produced visual assets and marketing materials for launches; created illustration systems and branded event materials; designed social media visuals and campaign graphics to strengthen storytelling.
Creative Director & Head of Design at Norden Mosse & The Inci
January 1, 2022 - January 1, 2025
Led the creative direction and brand development for two emerging cosmetic brands, building their identity and visual communication across packaging, digital platforms and marketing channels. Key achievements: - Developed complete brand identity systems, defining typography, color palettes and visual guidelines used across digital platforms and print materials. Designed 20+ product packaging SKUs and created visual assets for e-commerce, websites and digital marketing campaigns. - Produced catalogs, brochures, packaging and promotional materials, delivering print-ready files for production. - Collaborated with marketing teams, product managers and developers to align design with brand strategy and business objectives. - Managed and organized design assets and project files, ensuring consistency across campaigns and efficient access for teams.
Brand & Graphic Designer at Freelance / Various Brands
January 1, 2021 - January 1, 2026
Branding, packaging and visual identity for numerous brands, shaping cohesive visual communications across websites, social media and print materials. Key achievements: - Designed 10+ brand identity systems and produced digital marketing graphics, campaign visuals and social media assets optimized for online platforms. - Developed packaging design, brochures and promotional materials for product launches and brand communication. - Collaborated directly with clients to translate ideas into clear visual design solutions using typography, layout and color systems. - Managed multiple projects simultaneously with Adobe Creative Cloud and Figma.

Education

at Queensgate College
January 1, 2022 - October 24, 2025
Bachelor’s Degree in Graphic Design at Cesine, Spain
January 1, 2017 - January 1, 2021
Erasmus Program at NABA, Nuova Accademia di Belle Arti, Italy
January 1, 2020 - December 31, 2020
Master’s Degree in Branding and Packaging Design at Cesine, Spain
January 1, 2017 - January 1, 2021
Professional Ballet Degree at Royal Academy of Dance
January 11, 2030 - March 12, 2026
Bachelor’s Degree in Graphic Design at Cesine, Spain
January 1, 2017 - January 1, 2021
Erasmus at NABA (Nuova Accademia di Belle Arti), Italy
January 1, 2020 - January 1, 2020
Master’s Degree in Branding and Packaging Design at Cesine, Spain
January 1, 2017 - January 1, 2021
Professional Ballet Degree at Royal Academy of Dance
January 11, 2030 - April 5, 2026

Qualifications

C1 Advanced English (CAE)
January 11, 2030 - March 12, 2026
C2 Proficiency English Certificate (EF)
January 11, 2030 - March 12, 2026
Digital Marketing by Google
January 11, 2030 - March 12, 2026
E-Commerce by Google
January 11, 2030 - March 12, 2026
Introductory course to web development: HTML and CSS by Google
January 11, 2030 - March 12, 2026
Award Winner Vidrala Masterclass 2019
January 1, 2019 - March 12, 2026
CAE - C1 Advanced English Certificate
January 11, 2030 - April 5, 2026
C2 Proficiency English Certificate
January 11, 2030 - April 5, 2026
Digital Marketing by Google
January 11, 2030 - April 5, 2026
E-Commerce by Google
January 11, 2030 - April 5, 2026
Introductory course to web development: HTML and CSS by Google
January 11, 2030 - April 5, 2026
Vidrala Masterclass 2019
January 1, 2019 - January 1, 2019

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Consumer Goods, Manufacturing, Retail, Other