Marketing & Digital Skills at Doctoranytime

Designed and launched automated user journeys in Customer.io, integrating email, push notifications, and in-app banners to boost user retention. Wrote dynamic, personalized messages using liquid code and AI, aligned with lifecycle stages. Analyzed engagement metrics to improve campaign performance by identifying drop-off points.

AI-Driven Product Innovation and Market Analysis at Moët Hennessy Project

Developed AI-driven market strategies for luxury non-alcoholic beverages. Conducted consumer trend analysis to identify opportunities in premium product innovation. Used Python for market analysis and competitor benchmarking.