Available to hire
I am Andrea, a results-driven digital marketing specialist with over 5 years of experience in B2B and B2C marketing, specializing in email and social media marketing. With proven expertise in developing and implementing multichannel marketing strategies, content creation, and project coordination, I maintain brand consistency across global markets. I’m focused on creating meaningful marketing communications that drive engagement, strengthen brand presence, and deliver measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Dutch
Fluent
English
Fluent
Spanish; Castilian
Intermediate
Work Experience
Communication Strategist & Event Coordinator at Allianz Nederland Groep, Rotterdam
January 1, 2023 - August 16, 2025Created and implemented integrated marketing strategies to support corporate communications and event campaigns. Coordinated high-profile events that increased customer engagement and relationships. Produced content across multiple channels [LinkedIn, Facebook] ensuring brand consistency and alignment. Partnered with senior leadership to ensure marketing initiatives delivered measurable business results.
Marketing & Communications Coordinator at Glam Pop, Rotterdam (Startup phase)
January 1, 2021 - August 16, 2025Built and scaled the brand's digital presence by managing social media and content creation across online social media platforms. Worked closely with founder to allocate resources and performance tracking. Conducted market research to identify emerging consumer trends and competitor strategies to incorporate into campaigns. Enhanced customer engagement and retention through creative communications and campaigns.
Digital Marketing Specialist at B & S King of Reach (FMCG), Dordrecht
January 1, 2025 - August 16, 2025Designed and executed data-driven digital campaigns for B2B duty-free markets, resulting in +€800K in revenue. Developed & implemented email marketing strategies that improved open rates and CTR's performance by double digits. Collaborated with cross-functional sales and design teams to ensure campaign consistency and ROI optimization. Gained trust amongst audiences with personalised marketing messaging.
Digital Marketing Specialist at B & S King of Reach (FMCG)
January 1, 2025 - August 16, 2025Designed and executed data-driven digital campaigns for B2B duty-free markets, generating over €800K in revenue. Developed and implemented email marketing strategies that improved open rates and CTR performance by double digits. Collaborated with cross-functional sales and design teams to ensure campaign consistency and maximize ROI. Built audience trust with personalized marketing messaging.
Communication Strategist & Event Coordinator at Allianz Nederland Groep
January 1, 2023 - August 16, 2025Created and implemented integrated marketing strategies to support corporate communications and event campaigns. Coordinated high-profile events to boost customer engagement and relationships. Produced content across multiple channels including LinkedIn and Facebook to ensure brand alignment. Partnered with senior leadership to deliver measurable marketing initiatives.
Marketing & Communications Coordinator at Glam Pop, Startup
January 1, 2021 - August 16, 2025Built and scaled brand's digital presence by managing social media and content creation on online platforms. Worked closely with founder to allocate resources and track performance. Conducted market research to identify emerging consumer trends and competitor strategies. Enhanced customer engagement and retention through creative communications and campaigns.
Education
Bachelor at University of Applied Sciences, The Netherlands
January 1, 2021 - January 1, 2025Exchange Program at IULMU University, Italy
January 1, 2023 - January 1, 2024Bachelor at Global Marketing & Sales, University of Applied Sciences, The Netherlands
January 1, 2021 - January 1, 2025Exchange Program at Marketing Communications, IULMU University, Italy
January 1, 2023 - January 1, 2024Qualifications
Industry Experience
Consumer Goods, Professional Services, Retail, Financial Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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