Hi! I'm Andrea Da Silva. With 10- years of experience working across corporate communications, public sector organizations, and founder-led businesses, I bring brand strategy, digital marketing, and content-led growth to every business. I specialize in helping brands build strong, searchable digital foundations—combining strategy with execution across branding, websites, social media, SEO and paid media. I’ve partnered with clients across lifestyle, service, and economic development sectors, including Simulinks Indoor Golf, Carré Blanc Canada, Funfetti Cake Shoppe, and WonderFL. I’m often brought in when brands need a strategic lead who can also execute—bridging big-picture thinking with hands-on delivery.…

Andrea D

Hi! I'm Andrea Da Silva. With 10- years of experience working across corporate communications, public sector organizations, and founder-led businesses, I bring brand strategy, digital marketing, and content-led growth to every business. I specialize in helping brands build strong, searchable digital foundations—combining strategy with execution across branding, websites, social media, SEO and paid media. I’ve partnered with clients across lifestyle, service, and economic development sectors, including Simulinks Indoor Golf, Carré Blanc Canada, Funfetti Cake Shoppe, and WonderFL. I’m often brought in when brands need a strategic lead who can also execute—bridging big-picture thinking with hands-on delivery.…

Available to hire

Hi! I’m Andrea Da Silva. With 10- years of experience working across corporate communications, public sector organizations, and founder-led businesses, I bring brand strategy, digital marketing, and content-led growth to every business.

I specialize in helping brands build strong, searchable digital foundations—combining strategy with execution across branding, websites, social media, SEO and paid media.

I’ve partnered with clients across lifestyle, service, and economic development sectors, including Simulinks Indoor Golf, Carré Blanc Canada, Funfetti Cake Shoppe, and WonderFL. I’m often brought in when brands need a strategic lead who can also execute—bridging big-picture thinking with hands-on delivery.

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Language

English
Fluent

Work Experience

Founder / Digital Marketing Consultant at Content Craze
March 30, 2024 - Present
Founded and lead a marketing agency specializing in brand strategy, digital marketing, and content-led growth Deliver end-to-end projects across branding, websites, SEO, social media, and paid media Partner directly with founders and teams to align marketing strategy with business goals Manage client relationships, timelines, budgets, and creative collaborators Clients include Simulinks Indoor Golf, Carré Blanc Canada, Funfetti Cake Shoppe, and WonderFL (Florida Economic Development)

Education

Bachelor of Arts at University of Toronto
September 1, 2016 - June 1, 2020
I graduated from the University of Toronto with an Honours Bachelor of Arts in Communications, Culture, Information & Technology, and Professional Writing. This interdisciplinary program developed a strong foundation in strategic communication, digital media, cultural analysis, and clear, audience-focused writing—skills that continue to inform my work across brand strategy, content, and digital marketing.

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Retail, Travel & Hospitality, Transportation & Logistics, Financial Services, Life Sciences, Non-Profit Organization
    uniE621 Website Gallery — Visual Curation
    Curated and designed the website gallery to showcase a wide range of custom cakes and event work. Focused on visual storytelling, clean presentation, and ease of navigation to help potential clients quickly understand the brand’s style and capabilities. branding webdesigner…
    uniE621 Website Hero — Brand Visual Design
    Homepage hero design for Funfetti Cake Shoppe, created to showcase custom luxury cakes and desserts with a refined, editorial aesthetic. The layout and visual hierarchy were designed to highlight craftsmanship while guiding users toward gallery exploration and inquiries. branding webdesigner designer logo…
    uniE621 Instagram Grid — Brand Management
    Ongoing Instagram management for Funfetti Cake Shoppe, focused on maintaining a cohesive visual identity, consistent tone, and content structure across posts. Work includes content planning, visual direction, and brand alignment to support audience growth and engagement. content socialmedia socialmediastrategy photo…
    uniE621 Instagram Grid — Brand Consistency
    Instagram grid showcasing cohesive brand visuals, consistent colour palette, and content structure developed to support brand recognition and ongoing engagement.…
    uniE621 Website Gallery / Experience Page
    Website gallery layout highlighting the Simulinks facility, simulator bays, and overall experience. Designed to visually communicate quality, space, and attention to detail.…
    uniE621 Website Hero / Brand Visual
    Homepage hero design for Simulinks Indoor Golf, highlighting the brand’s premium, tech-forward positioning and 24/7 automated experience. Visual direction focused on clarity, simplicity, and conversion-driven layout.…
    uniE621 Website User Flow / “How It Works” Section
    Website section outlining the fully automated Simulinks experience, from booking to play. Designed to reduce friction, answer common questions, and guide users through the booking process with clear visual hierarchy.…