Andrea Oyola

Manage and develop the brand’s social media presence, creating platform-native content. Design digital and print materials, including flyers and product catalogues, ensuring visual consistency and brand alignment. Coordinate messaging across digital channels to maintain a clear and cohesive value proposition. Monitor engagement and performance metrics, using insights to refine content and support growth objectives.

Managed and grew the company’s presence across social media platforms, including TikTok, Instagram, Facebook and Youtube. Designed and produced digital content across platforms. Executed and optimised paid campaigns via Meta and Google Ads. Monitored performance and collaborated with analytics and design teams. Created email campaigns, landing pages, newsletters, and CRO content.

Managed and grew the company’s presence across social media platforms, including LinkedIn and Youtube, through strategic planning and content creation. Designed and produced digital content for Facebook, Instagram, LinkedIn, YouTube, and Twitter/X. Adapted copy and visuals for each platform based on brand tone and audience. Supported internal communication, event promotion, and employer branding initiatives. Created paid social campaigns using Meta Ads Manager, LinkedIn Ads, and Twitter Ads. Executed LinkedIn Ads campaigns for brand visibility and lead generation, using formats such as Sponsored Content, Text Ads, and Event Ads.