I'm a marketing-minded designer who loves blending branding, visual design, and digital experiences to create engaging customer journeys. With a foundation in business administration and hands-on experience in retail, visual merchandising, and brand development, I turn insights into compelling store and digital experiences that reinforce a cohesive brand narrative. I enjoy collaborating across marketing, retail, and product teams to align visuals with campaigns and guidelines, while mentoring teammates and elevating team performance. At the intersection of marketing, visual design, and UX, I thrive on turning data into beautiful, functional design. I’m passionate about creating consistent brand experiences, optimizing product presentation, and driving sales through thoughtful, user-focused visuals. I’m excited to continue growing my career by delivering impact across branding, visual design, and customer experience initiatives.

Bahan Andreea

I'm a marketing-minded designer who loves blending branding, visual design, and digital experiences to create engaging customer journeys. With a foundation in business administration and hands-on experience in retail, visual merchandising, and brand development, I turn insights into compelling store and digital experiences that reinforce a cohesive brand narrative. I enjoy collaborating across marketing, retail, and product teams to align visuals with campaigns and guidelines, while mentoring teammates and elevating team performance. At the intersection of marketing, visual design, and UX, I thrive on turning data into beautiful, functional design. I’m passionate about creating consistent brand experiences, optimizing product presentation, and driving sales through thoughtful, user-focused visuals. I’m excited to continue growing my career by delivering impact across branding, visual design, and customer experience initiatives.

Available to hire

I’m a marketing-minded designer who loves blending branding, visual design, and digital experiences to create engaging customer journeys. With a foundation in business administration and hands-on experience in retail, visual merchandising, and brand development, I turn insights into compelling store and digital experiences that reinforce a cohesive brand narrative. I enjoy collaborating across marketing, retail, and product teams to align visuals with campaigns and guidelines, while mentoring teammates and elevating team performance.

At the intersection of marketing, visual design, and UX, I thrive on turning data into beautiful, functional design. I’m passionate about creating consistent brand experiences, optimizing product presentation, and driving sales through thoughtful, user-focused visuals. I’m excited to continue growing my career by delivering impact across branding, visual design, and customer experience initiatives.

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Experience Level

Language

English
Advanced
Romanian, Moldavian, Moldovan
Advanced

Work Experience

Visual Commercial Manager at ZARA
January 1, 2022 - Present
Responsible for developing and executing visual merchandising strategies to enhance customer engagement and drive sales in-store.
Retail Sales Consultant at ZARA
January 1, 2021 - December 31, 2021
Assisted customers with their purchases and maintained visual standards within the retail space.
Visual Merchandiser / Visual Merchandising Strategist at ZARA
October 1, 2024 - Present
Lead the visual merchandising strategy to ensure an engaging and consistent in-store brand experience. Oversee product presentation, store layout, and visual displays to maximize customer engagement and sales.
Trainer / Team Coach at ZARA
October 1, 2024 - Present
Trained and mentored new team members on product knowledge, customer service standards, and store procedures. Supported the development of team members by providing guidance, feedback, and coaching. Assisted onboarding processes to ensure new employees adapt quickly to the store environment.

Education

Master's in Business Administration at University Name
January 1, 2021 - January 1, 2023
Master’s Degree in Business Administration at University of Bucharest
January 1, 2024 - January 1, 2026
Bachelor’s Degree in Economics - Management at Petroleum-Gas University of Ploiești
January 1, 2021 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Professional Services, Education, Consumer Goods