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I'm Andrew M. Elliott, a Web Designer and Website Growth Consultant based in the United Kingdom. I help make websites easier to understand, easier to use, and better at turning interest into action. My work blends consultancy, agency delivery and managed services at scale, with a strong focus on information architecture, landing pages, user journeys, testing, technical SEO, performance and ongoing improvement. I work across marketing websites, campaign pages, content-heavy sections and B2B eCommerce, shaping journeys for different audience types from initial research to enquiry or purchase. I excel when structure, content, design and data come together, building reusable template systems, applying brand guidelines to digital assets, and using data to inform decisions for ongoing improvement.…I'm Andrew M. Elliott, a Web Designer and Website Growth Consultant based in the United Kingdom. I help make websites easier to understand, easier to use, and better at turning interest into action. My work blends consultancy, agency delivery and managed services at scale, with a strong focus on information architecture, landing pages, user journeys, testing, technical SEO, performance and ongoing improvement. I work across marketing websites, campaign pages, content-heavy sections and B2B eCommerce, shaping journeys for different audience types from initial research to enquiry or purchase. I excel when structure, content, design and data come together, building reusable template systems, applying brand guidelines to digital assets, and using data to inform decisions for ongoing improvement.

Andrew M. Elliott

PRO

Web Designer, Marketing Consultant, eCommerce Developer, +1

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I'm Andrew M. Elliott, a Web Designer and Website Growth Consultant based in the United Kingdom. I help make websites easier to understand, easier to use, and better at turning interest into action. My work blends consultancy, agency delivery and managed services at scale, with a strong focus on information architecture, landing pages, user journeys, testing, technical SEO, performance and ongoing improvement. I work across marketing websites, campaign pages, content-heavy sections and B2B eCommerce, shaping journeys for different audience types from initial research to enquiry or purchase. I excel when structure, content, design and data come together, building reusable template systems, applying brand guidelines to digital assets, and using data to inform decisions for ongoing improvement.…I'm Andrew M. Elliott, a Web Designer and Website Growth Consultant based in the United Kingdom. I help make websites easier to understand, easier to use, and better at turning interest into action. My work blends consultancy, agency delivery and managed services at scale, with a strong focus on information architecture, landing pages, user journeys, testing, technical SEO, performance and ongoing improvement. I work across marketing websites, campaign pages, content-heavy sections and B2B eCommerce, shaping journeys for different audience types from initial research to enquiry or purchase. I excel when structure, content, design and data come together, building reusable template systems, applying brand guidelines to digital assets, and using data to inform decisions for ongoing improvement.

Available to hire

United Kingdom

I’m Andrew M. Elliott, a Web Designer and Website Growth Consultant based in the United Kingdom. I help make websites easier to understand, easier to use, and better at turning interest into action. My work blends consultancy, agency delivery and managed services at scale, with a strong focus on information architecture, landing pages, user journeys, testing, technical SEO, performance and ongoing improvement.

I work across marketing websites, campaign pages, content-heavy sections and B2B eCommerce, shaping journeys for different audience types from initial research to enquiry or purchase. I excel when structure, content, design and data come together, building reusable template systems, applying brand guidelines to digital assets, and using data to inform decisions for ongoing improvement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder / Web Designer & Website Manager at ACTISmedia

January 1, 2013 - Present

Deliver WordPress and WooCommerce projects end-to-end: discovery, site structure and UX, build coordination, launch, CMS training and ongoing support for service-led and eCommerce websites. Improve navigation, landing pages, product pages, category structures and site journeys to strengthen visibility, usability and conversion. Build search-friendly foundations into site structure, including URLs, internal linking, headings and content planned around user intent. Use GA4 and commercial insight to prioritise improvements and focus on what is most likely to make a difference. Provide long-term site ownership, performance improvements, training, documentation and reliable support. Developed an AI-assisted discovery tool for Gedling Council to help users find documents, support groups, events and practical next steps through natural-language questions.

WordPress / WooCommerce / Shopify Support Developer at Cardell Media

January 1, 2022 - Present

Supported a managed portfolio of 600+ WordPress sites on WP Engine. Resolved performance, compatibility and stability issues across themes, plugins, hosting and caching. Delivered maintenance including updates, compatibility checks and practical fixes. Helped standardise go-live and maintenance procedures to improve quality and reduce repeat issues. Joined service-recovery calls, helping de-escalate concerns and agree clear plans and reassurance.

Project / Account Management (Web) at i3MEDIA Web Solutions

January 1, 2010 - December 31, 2012

Managed web projects from brief to launch, coordinating designers, developers, SEO and support teams. Led discovery, scoping and proposals, keeping projects clear and commercially focused. Ensured customer insight and performance data informed design, build and optimisation.

Website Design & Delivery at Melchior Technologies Ltd

January 1, 1996 - December 31, 2006

Designed and delivered websites for commercial, education and public-sector organisations. Worked within brand guidelines, translating content priorities and tone of voice into clear digital experiences. Delivered training, documentation and CMS guidance across multi-stakeholder projects.

Freelance Web Designer at Self-employed / Melchior Technologies (Freelance)

January 1, 2007 - Present

Freelance web design and delivery for commercial, education and public-sector organisations; brand-aligned, training and CMS guidance across multi-stakeholder projects.

Founder | Web Designer & Website Growth Consultant at ACTISmedia

January 1, 2013 - Present

Lead website and eCommerce projects from discovery through launch and ongoing improvement, turning business goals, audience needs and content into clearer structure and better website journeys. Use GA4, behavioural insight, A/B testing and commercial data to decide what to change first and what is most likely to improve results. Improve landing pages, product pages, category structures, content sections and email journeys to strengthen visibility, usability and conversion. Shape website journeys for different audience types, from early research through to enquiry or purchase. Build reusable template systems so pages stay consistent and easier to manage as sites grow. Apply brand guidelines and campaign priorities to website pages and supporting digital assets. Build technical SEO into site structure, including hierarchy, internal linking, headings and content planning around user intent. Developed an AI-assisted discovery tool for Gedling Council to help users find documents, support g