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Hi, I'm Aneta Bołoz, a Brand & Marketing professional with 5 years of experience driving brand communication, integrated campaigns, and cross-functional collaboration in B2B and international settings. I combine strategic marketing know-how with UX and design skills to create clear, consistent, audience-focused brand experiences. I enjoy turning market insights into compelling narratives and assets, partnering with sales, product, and agencies to deliver measurable results while maintaining brand standards across multiple markets.…Hi, I'm Aneta Bołoz, a Brand & Marketing professional with 5 years of experience driving brand communication, integrated campaigns, and cross-functional collaboration in B2B and international settings. I combine strategic marketing know-how with UX and design skills to create clear, consistent, audience-focused brand experiences. I enjoy turning market insights into compelling narratives and assets, partnering with sales, product, and agencies to deliver measurable results while maintaining brand standards across multiple markets.

Aneta Bołoz

Brand Designer, Product Designer, UX Designer, +7

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Hi, I'm Aneta Bołoz, a Brand & Marketing professional with 5 years of experience driving brand communication, integrated campaigns, and cross-functional collaboration in B2B and international settings. I combine strategic marketing know-how with UX and design skills to create clear, consistent, audience-focused brand experiences. I enjoy turning market insights into compelling narratives and assets, partnering with sales, product, and agencies to deliver measurable results while maintaining brand standards across multiple markets.…Hi, I'm Aneta Bołoz, a Brand & Marketing professional with 5 years of experience driving brand communication, integrated campaigns, and cross-functional collaboration in B2B and international settings. I combine strategic marketing know-how with UX and design skills to create clear, consistent, audience-focused brand experiences. I enjoy turning market insights into compelling narratives and assets, partnering with sales, product, and agencies to deliver measurable results while maintaining brand standards across multiple markets.

Available to hire

Hi, I’m Aneta Bołoz, a Brand & Marketing professional with 5 years of experience driving brand communication, integrated campaigns, and cross-functional collaboration in B2B and international settings. I combine strategic marketing know-how with UX and design skills to create clear, consistent, audience-focused brand experiences.

I enjoy turning market insights into compelling narratives and assets, partnering with sales, product, and agencies to deliver measurable results while maintaining brand standards across multiple markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Polish

Fluent

English

Advanced

Work Experience

Marketing Manager at MM Shared Services

August 1, 2024 - November 1, 2025

Ownership of marketing strategy, brand consistency, and overall direction of brand communication across digital and offline channels. Definition and supervision of brand communication systems and marketing materials (UX, websites, presentations). Management of marketing budget and decision-making based on performance and effectiveness analysis. Market and competitor analysis to identify growth opportunities and recommend communication directions. Cross-functional collaboration with sales, logistics, and external partners; coordination of agencies. Supported social media communication and preparation of marketing content.

Founder / Designer / Marketing Specialist at ANETA BOŁOZ | Design & Marketing

July 1, 2023 - March 1, 2024

Delivery of end-to-end branding, marketing, and UX projects for clients across various industries. Analysis of business and user needs and development of strategic and communication concepts. Design of visual identities, brand systems, and marketing assets. Design of websites and digital solutions (UX/UI, information architecture, user flows, prototypes). Direct client collaboration with full ownership of strategic decisions, project scope, and final delivery quality.

Marketing Specialist at MM Kwidzyn

July 1, 2021 - May 1, 2023

Planning, execution, and analysis of marketing activities. Development and implementation of digital campaigns and email marketing. Design of marketing materials aligned with brand guidelines. Design of websites and digital solutions (UX, IA, wireframes, prototypes). Integration of marketing activities with user experience design.

Marketing Specialist at International Paper

August 1, 2020 - June 1, 2021

Participation in international marketing and branding projects. Collaboration with Brand Managers and Key Account Managers across European markets. Preparation of marketing materials and sales presentations. Coordination with external design agencies. Optimization of communication materials with a focus on usability and clarity (UX).

HR & Administration Intern at International Paper

December 1, 2019 - July 1, 2020

Support of HR and administrative processes. Participation in onboarding and offboarding processes. Preparation and maintenance of HR documentation. Work with employee databases.

Brand & Marketing Specialist – Freelance at Freelance

July 1, 2023 - March 1, 2024

Delivered end-to-end branding, marketing, and communication projects for clients across multiple industries, managing relationships throughout the full project lifecycle and ensuring strategic alignment, quality delivery, and deadline management. Developed brand narratives, communication concepts, and visual directions aligned with business goals, audience needs, and positioning strategies. Planned and implemented brand communication initiatives, campaign concepts, and promotional activities tailored to different objectives, strengthening brand visibility through targeted solutions and consistent brand execution. Created branded content, visual identities, and marketing assets to improve recognition, consistency, and audience engagement. Structured website content and messaging for clarity and user-focused communication; applied UX and graphic design expertise to enhance readability and message delivery.