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I am Angelina O’Connor, an analytical marketing leader and strategist who thrives at the intersection of creative marketing and technical systems. I focus on design thinking, growth strategy, and operational efficiency to drive faster business velocity. My experience spans ABM, CRM integrations, and leading creative teams to deliver measurable results. I enjoy turning complex data into clear narratives and scalable marketing solutions that boost brand awareness and revenue.…I am Angelina O’Connor, an analytical marketing leader and strategist who thrives at the intersection of creative marketing and technical systems. I focus on design thinking, growth strategy, and operational efficiency to drive faster business velocity. My experience spans ABM, CRM integrations, and leading creative teams to deliver measurable results. I enjoy turning complex data into clear narratives and scalable marketing solutions that boost brand awareness and revenue.

Angelina O’Connor

Marketing Strategist, Brand Strategist, Graphic Designer, +4

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I am Angelina O’Connor, an analytical marketing leader and strategist who thrives at the intersection of creative marketing and technical systems. I focus on design thinking, growth strategy, and operational efficiency to drive faster business velocity. My experience spans ABM, CRM integrations, and leading creative teams to deliver measurable results. I enjoy turning complex data into clear narratives and scalable marketing solutions that boost brand awareness and revenue.…I am Angelina O’Connor, an analytical marketing leader and strategist who thrives at the intersection of creative marketing and technical systems. I focus on design thinking, growth strategy, and operational efficiency to drive faster business velocity. My experience spans ABM, CRM integrations, and leading creative teams to deliver measurable results. I enjoy turning complex data into clear narratives and scalable marketing solutions that boost brand awareness and revenue.

Available to hire

I am Angelina O’Connor, an analytical marketing leader and strategist who thrives at the intersection of creative marketing and technical systems. I focus on design thinking, growth strategy, and operational efficiency to drive faster business velocity.

My experience spans ABM, CRM integrations, and leading creative teams to deliver measurable results. I enjoy turning complex data into clear narratives and scalable marketing solutions that boost brand awareness and revenue.

Skills

Experience Level

Expert

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Intermediate

Work Experience

Marketing Specialist at Integrity Environmental Testing

December 1, 2023 - April 1, 2025

Led ABM and digital campaigns across web, social, and video to raise brand awareness. Optimized campaign performance using analytics and SEO tools to improve organic rankings and ROI. Implemented CRM lead scoring and collaborated with Sales to create marketing collateral increasing lead quality and conversions. Managed print and digital media, plus strategic email programs to boost engagement and nurture pipelines.

Marketing Implementation Manager at A Realty Company

January 1, 2023 - October 1, 2023

Integrated CRM with external lead-gen systems to automate lead cultivation. Created company standards, a performance leaderboard, and a company Wiki for SOPs. Launched text, email, and video campaigns using the 'Your Home Sold Guaranteed' playbook. Refined internal training and process workflows to increase appointments and sales volume.

Outreach Coordinator at Salazar Center @ Adams State University

October 1, 2020 - December 1, 2022

Led recruitment campaigns for Water Studies via web, social media, and print design. Produced videos, press releases, donor communications, and a 'Water Glossary' for diverse audiences. Coordinated annual symposiums on water conservation for the Upper Rio Grande Valley.

Marketing Brand Strategist at WoW Grafix & Marketing (Freelance)

January 1, 1999 - December 1, 2022

Brand Strategy: Developed custom visual identities, illustrations, and layouts for diverse small business clients. Web Development: Designed, configured, and maintained WordPress sites using HTML/CSS; managed security and SEO. Project Management: Managed end-to-end execution, from client proposals to vendor/print manufacturer contracting, ensuring projects remained on schedule and within budget.