As a social media coordinator with three years of experience, and currently teaching marketing and PR strategies to undergraduate students, I am deeply passionate about the impact digital storytelling has on brands and companies. I often find myself being the ideator and visionary for brands, both in my master's coursework and professional experience. I enjoy ideating content that will not just engage the company’s target audience but also furthers the mission and beliefs of the brand. My goal is to help companies strategically communicate who they are, what they believe, and how they serve their customers in a way that is aligned on all platforms and creates lasting impact. By envisioning creative, powerful, and engaging campaigns and helping lead the execution needed to create tangible deliverables, companies and consumers can see their personality come to life digitally.

Annabelle Lilly

As a social media coordinator with three years of experience, and currently teaching marketing and PR strategies to undergraduate students, I am deeply passionate about the impact digital storytelling has on brands and companies. I often find myself being the ideator and visionary for brands, both in my master's coursework and professional experience. I enjoy ideating content that will not just engage the company’s target audience but also furthers the mission and beliefs of the brand. My goal is to help companies strategically communicate who they are, what they believe, and how they serve their customers in a way that is aligned on all platforms and creates lasting impact. By envisioning creative, powerful, and engaging campaigns and helping lead the execution needed to create tangible deliverables, companies and consumers can see their personality come to life digitally.

Available to hire

As a social media coordinator with three years of
experience, and currently teaching marketing and PR strategies to
undergraduate students, I am deeply passionate about the impact
digital storytelling has on brands and companies.

I often find myself being the ideator and visionary for brands, both in
my master’s coursework and professional experience. I enjoy ideating
content that will not just engage the company’s target audience but
also furthers the mission and beliefs of the brand. My goal is to help
companies strategically communicate who they are, what they
believe, and how they serve their customers in a way that is aligned
on all platforms and creates lasting impact.

By envisioning creative, powerful, and engaging campaigns and
helping lead the execution needed to create tangible deliverables,
companies and consumers can see their personality come to life
digitally.

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Work Experience

Social Media Coordinator at Thomas Road Baptist Church
May 1, 2025 - Present
Assisted with developing, implementing, and posting social media strategy and content for 15 Instagram accounts, 4 Facebook accounts, and X; provided real-time social media coverage at events; grew the main account from 11k to 16.7k followers; created content using Adobe Premiere Pro and other platforms; managed content calendar; monitored engagement and suggested content optimization.

Education

Master of Arts in Strategic Communication at Liberty University
August 1, 2025 - May 1, 2027
Bachelor of Science in Strategic Communication at Liberty University
August 1, 2022 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services