I am currently studying Media Management with a focus on the Psychology of Advertising, where I have developed a strong interest in social media trends, digital communication, and consumer behavior. My studies have given me a solid understanding of how content can be designed to effectively reach and engage target audiences.
Over the past four years, I have gained practical experience as a working student and intern at companies such as SAP, Porsche, and SmileAI, supporting teams in communication, organization, and social media management. At SmileAI in particular, I was directly involved in content creation, performance analysis, and managing social media channels.
I combine analytical thinking with creative content skills and have experience managing multiple projects in a structured and reliable way.
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