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I am a marketing and fashion marketing professional with an MBA in Marketing from Lynn University and a Bachelor of Science in Fashion Marketing. I blend brand storytelling with data-driven merchandising and social media strategy to drive growth and customer loyalty. I have collaborated with luxury brands and cross-functional teams to develop campaigns that resonate with diverse audiences and convert insights into action.…I am a marketing and fashion marketing professional with an MBA in Marketing from Lynn University and a Bachelor of Science in Fashion Marketing. I blend brand storytelling with data-driven merchandising and social media strategy to drive growth and customer loyalty. I have collaborated with luxury brands and cross-functional teams to develop campaigns that resonate with diverse audiences and convert insights into action.

Alexandra Ponzini

Social Media Manager, Brand Strategist, Marketing Strategist, +1

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I am a marketing and fashion marketing professional with an MBA in Marketing from Lynn University and a Bachelor of Science in Fashion Marketing. I blend brand storytelling with data-driven merchandising and social media strategy to drive growth and customer loyalty. I have collaborated with luxury brands and cross-functional teams to develop campaigns that resonate with diverse audiences and convert insights into action.…I am a marketing and fashion marketing professional with an MBA in Marketing from Lynn University and a Bachelor of Science in Fashion Marketing. I blend brand storytelling with data-driven merchandising and social media strategy to drive growth and customer loyalty. I have collaborated with luxury brands and cross-functional teams to develop campaigns that resonate with diverse audiences and convert insights into action.

Available to hire

I am a marketing and fashion marketing professional with an MBA in Marketing from Lynn University and a Bachelor of Science in Fashion Marketing. I blend brand storytelling with data-driven merchandising and social media strategy to drive growth and customer loyalty. I have collaborated with luxury brands and cross-functional teams to develop campaigns that resonate with diverse audiences and convert insights into action.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Assistant Manager at Montce

August 1, 2025 - Present

Manage daily store operations while aligning execution with corporate brand, sales, and customer experience objectives. Drive revenue and customer loyalty through personalized styling and data-informed selling strategies. Analyze sales performance, inventory levels, and customer trends to support merchandising decisions and optimize product flow. Train and mentor team members on brand standards, client engagement, and sales techniques to ensure consistent in-store execution.

Keyholder Stylist at Montce

September 1, 2024 - August 1, 2025

Maintain and uphold daily openings and closing duties. Lead the sales floor by delivering a cohesive styling experience that enhances client engagement and supports team performance objectives.

Social Media Marketing Intern at 99 Yards

January 1, 2025 - May 1, 2025

Assist in developing and implementing social media strategies. Create, curate, and schedule engaging content across various platforms. Monitor performance metrics and provide insights to optimize content and campaigns.

Global Marketing Intern at The Estée Lauder Companies, Inc.

June 1, 2024 - August 1, 2024

Contributed to strategic marketing and product development for Tom Ford Fragrance in the Lauder Summer Internship Program. Assisted in preparing presentations for regional brand and retailer meetings. Supported monthly NPD analysis, tracking performance, competitors, trends, and growth opportunities.

Sales Associate at LoveShackFancy

May 1, 2021 - August 1, 2023

Greeted and assisted customers, styled clients, and maintained follow-up communication for satisfaction. Monitored visual merchandising standards, stock operations, shipments, markdowns, and product transfers. Assisted with off-site events in locations like Montauk, New York, Massachusetts, and Martha's Vineyard handling setup, breakdown, and event organization.

Hospitality Assistant at Sagtown

May 1, 2020 - May 1, 2021

Delivered efficient service while preparing handcrafted beverages and food items to brand standards. Ensured a clean, and sanitary workspace by following safety and protocols. Supported smooth cafe operations by restocking supplies, managing inventory, and assisting teammates during high-volume periods.