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Social Media Manager and content strategist with 5+ years of experience growing brands on Instagram and TikTok scaling client accounts from 0 to 7,000 followers, boosting engagement rates from 2% to 40%, and helping 60+ clients reach 50,000+ views on Reels. I specialize in short-form video strategy, hook writing, UGC curation, and turning content into revenue — having supported 20+ clients in successfully selling digital products online. I bring a data-driven, results-first approach to every platform I manage, with a proven ability to build engaged communities from scratch.…Social Media Manager and content strategist with 5+ years of experience growing brands on Instagram and TikTok scaling client accounts from 0 to 7,000 followers, boosting engagement rates from 2% to 40%, and helping 60+ clients reach 50,000+ views on Reels. I specialize in short-form video strategy, hook writing, UGC curation, and turning content into revenue — having supported 20+ clients in successfully selling digital products online. I bring a data-driven, results-first approach to every platform I manage, with a proven ability to build engaged communities from scratch.

Anumol Anumol

Social Media Manager, Content Strategist, Content Creator, +2

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Social Media Manager and content strategist with 5+ years of experience growing brands on Instagram and TikTok scaling client accounts from 0 to 7,000 followers, boosting engagement rates from 2% to 40%, and helping 60+ clients reach 50,000+ views on Reels. I specialize in short-form video strategy, hook writing, UGC curation, and turning content into revenue — having supported 20+ clients in successfully selling digital products online. I bring a data-driven, results-first approach to every platform I manage, with a proven ability to build engaged communities from scratch.…Social Media Manager and content strategist with 5+ years of experience growing brands on Instagram and TikTok scaling client accounts from 0 to 7,000 followers, boosting engagement rates from 2% to 40%, and helping 60+ clients reach 50,000+ views on Reels. I specialize in short-form video strategy, hook writing, UGC curation, and turning content into revenue — having supported 20+ clients in successfully selling digital products online. I bring a data-driven, results-first approach to every platform I manage, with a proven ability to build engaged communities from scratch.

Available to hire

Social Media Manager and content strategist with 5+ years of experience growing brands on Instagram and TikTok scaling client accounts from 0 to 7,000 followers, boosting engagement rates from 2% to 40%, and helping 60+ clients reach 50,000+ views on Reels. I specialize in short-form video strategy, hook writing, UGC curation, and turning content into revenue — having supported 20+ clients in successfully selling digital products online. I bring a data-driven, results-first approach to every platform I manage, with a proven ability to build engaged communities from scratch.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Freelance Social Media Strategist at Self-Employed

January 1, 2024 - Present

Developed and executed Instagram and TikTok content strategies for small creators and personal brands; built monthly content calendars; wrote hooks; produced short-form video concepts optimized for retention and shareability; analyzed performance metrics (engagement rate, watch time, saves, reach) and pivoted strategy based on insights; collaborated with clients on brand voice, messaging consistency, and creator briefs to ensure cohesive output; grew client accounts from 0 followers and drove measurable results including viral reels and digital product sales.

Encryption Analyst at OpenText

January 1, 2023 - January 1, 2024

Managed data security workflows and ensured compliance with encryption protocols across digital systems; developed strong analytical skills applied to performance reporting and content data analysis; communicated complex technical information clearly to cross-functional teams — directly transferrable to translating brand messaging for social audiences.

IT Technical Support at Vox Mobile

January 1, 2021 - January 1, 2022

Provided technical support and troubleshooting, built strong customer communication and problem-solving skills; documented processes and created internal guides — skills applied to building content SOPs and brand frameworks.

Content Moderator at Majorel

January 1, 2020 - January 1, 2021

Reviewed and moderated digital content at scale, developing a deep understanding of platform guidelines and content standards; applied quality control frameworks to ensure brand-safe, compliant content — directly relevant to UGC review and creator management.

IT Technical Support at GateStone

January 1, 2019 - January 1, 2020

Delivered IT support services with a focus on clear communication, documentation, and issue resolution; built foundational skills in digital systems and client-facing communication.