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Hi, I'm Anuja Pardeshi, a Paris-based digital marketer with over 5 years of international experience. I specialize in brand building and content strategy, and I have a real passion for creating campaigns that strengthen brand equity, engage audiences, and drive growth. I enjoy helping brands craft culturally rich narratives and strategies that truly connect with people. Throughout my career, I've worked with renowned brands and agencies, managing social media positioning, campaign ideation, and audience engagement. I love collaborating with diverse teams and growing my network on platforms like LinkedIn through thought leadership and original insights. I'm excited to leverage my skills and experiences in new roles that challenge and inspire me.…Hi, I'm Anuja Pardeshi, a Paris-based digital marketer with over 5 years of international experience. I specialize in brand building and content strategy, and I have a real passion for creating campaigns that strengthen brand equity, engage audiences, and drive growth. I enjoy helping brands craft culturally rich narratives and strategies that truly connect with people. Throughout my career, I've worked with renowned brands and agencies, managing social media positioning, campaign ideation, and audience engagement. I love collaborating with diverse teams and growing my network on platforms like LinkedIn through thought leadership and original insights. I'm excited to leverage my skills and experiences in new roles that challenge and inspire me.

Anuja Pardeshi

Influencer Marketing Manager, Social Media Freelancer, Marketing Strategist, +6

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Hi, I'm Anuja Pardeshi, a Paris-based digital marketer with over 5 years of international experience. I specialize in brand building and content strategy, and I have a real passion for creating campaigns that strengthen brand equity, engage audiences, and drive growth. I enjoy helping brands craft culturally rich narratives and strategies that truly connect with people. Throughout my career, I've worked with renowned brands and agencies, managing social media positioning, campaign ideation, and audience engagement. I love collaborating with diverse teams and growing my network on platforms like LinkedIn through thought leadership and original insights. I'm excited to leverage my skills and experiences in new roles that challenge and inspire me.…Hi, I'm Anuja Pardeshi, a Paris-based digital marketer with over 5 years of international experience. I specialize in brand building and content strategy, and I have a real passion for creating campaigns that strengthen brand equity, engage audiences, and drive growth. I enjoy helping brands craft culturally rich narratives and strategies that truly connect with people. Throughout my career, I've worked with renowned brands and agencies, managing social media positioning, campaign ideation, and audience engagement. I love collaborating with diverse teams and growing my network on platforms like LinkedIn through thought leadership and original insights. I'm excited to leverage my skills and experiences in new roles that challenge and inspire me.

Available to hire

Hi, I’m Anuja Pardeshi, a Paris-based digital marketer with over 5 years of international experience. I specialize in brand building and content strategy, and I have a real passion for creating campaigns that strengthen brand equity, engage audiences, and drive growth. I enjoy helping brands craft culturally rich narratives and strategies that truly connect with people.

Throughout my career, I’ve worked with renowned brands and agencies, managing social media positioning, campaign ideation, and audience engagement. I love collaborating with diverse teams and growing my network on platforms like LinkedIn through thought leadership and original insights. I’m excited to leverage my skills and experiences in new roles that challenge and inspire me.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Advanced

Hindi

Fluent

Korean

Beginner

Work Experience

Creative Strategist & Consultant at Freelance

January 1, 2024 - June 20, 2024

Building a consultancy focused on helping brands and creatives craft culturally rich narratives and strategies. Advising clients on social media positioning, campaign ideation and audience engagement while actively growing visibility on LinkedIn through thought leadership and original insights.

Earned Media Manager – EMEA at MAC Cosmetics – Estée Lauder Companies

January 1, 2023 - December 31, 2023

Led regional communications and events to maximize PR visibility, while supporting 18 affiliates in developing TikTok strategies through emerging market insights to boost Earned Media Value (EMV). Collaborated with Artistry and CRM teams to revamp the MUS strategy that led to a 15% increase in in-store appointments.

Content & Influence Manager – EMEA at Triller International

January 1, 2020 - December 31, 2022

Defined the content strategy and launched intellectual properties that generated over 3 million media impressions. Identified and managed key partnerships with 10+ agencies and 250+ TikTokers and influencers for multiple paid campaigns. Developed an internal content toolkit, including templates, playbook and guidelines, reducing onboarding time by 50%.

Online Marketing Assistant – EMEA at MAC Cosmetics – Estée Lauder Companies

January 1, 2019 - December 31, 2019

Coordinated with 18 markets for key product launches; briefed media agencies on digital asset management and localized website content.

Social Media Manager at Foxymoron (Group M)

January 1, 2017 - December 31, 2018

Executed a multi-award-winning 360° media campaign for HBO and effectively increased engagement on social networks including Instagram, Facebook, YouTube, and Twitter by 55%.

Creative Strategist & Consultant at Freelance

January 1, 2024 - Present

Building a consultancy focused on helping brands and creatives craft culturally rich narratives and strategies. Advising clients on social media positioning, campaign ideation and audience engagement, while actively growing visibility on LinkedIn through thought leadership and original insights.

Earned Media Manager – EMEA at MAC Cosmetics – Estée Lauder Companies

December 31, 2023 - July 18, 2025

Led regional communications and events to maximize PR visibility, while supporting 18 affiliates in developing TikTok strategies through emerging market insights to boost EMV. Collaborated with Artistry and CRM teams to revamp MUS strategy that led to a 15% increase in in-store appointments.

Content & Influence Manager – EMEA at Triller International

December 31, 2022 - July 18, 2025

Defined the content strategy and launched IPs that generated 3 million+ media impressions. Identified and managed key partnerships with 10+ agencies, 250+ TikTokers and influencers for multiple paid campaigns. Developed an internal content toolkit including templates, playbook and guidelines, reducing onboarding time by 50%.

Online Marketing Assistant – EMEA at MAC Cosmetics – Estée Lauder Companies

December 31, 2019 - July 18, 2025

Coordinated with 18 markets for key product launches, briefed media agencies on digital asset management and localizing website content.

Social Media Manager at Foxymoron (Group M)

December 31, 2018 - July 18, 2025

Executed a multi-award-winning 360° media campaign for HBO and effectively increased engagement on social networks (Instagram, Facebook, YouTube, Twitter) by 55%.