Hi, I’m Anuj Shrestha, a results-driven Senior Marketing Manager specializing in brand strategy, marketing communications, and digital growth. Over 14+ years, I’ve built and led global teams, crafted compelling brand visions, and delivered data-driven campaigns that drive enrollment, market share, and engagement across diverse markets. By blending strategy, storytelling, and cross-functional collaboration, I help organizations sharpen their brand, optimize performance, and achieve measurable business growth.

Anuj Shrestha

Hi, I’m Anuj Shrestha, a results-driven Senior Marketing Manager specializing in brand strategy, marketing communications, and digital growth. Over 14+ years, I’ve built and led global teams, crafted compelling brand visions, and delivered data-driven campaigns that drive enrollment, market share, and engagement across diverse markets. By blending strategy, storytelling, and cross-functional collaboration, I help organizations sharpen their brand, optimize performance, and achieve measurable business growth.

Available to hire

Hi, I’m Anuj Shrestha, a results-driven Senior Marketing Manager specializing in brand strategy, marketing communications, and digital growth. Over 14+ years, I’ve built and led global teams, crafted compelling brand visions, and delivered data-driven campaigns that drive enrollment, market share, and engagement across diverse markets.

By blending strategy, storytelling, and cross-functional collaboration, I help organizations sharpen their brand, optimize performance, and achieve measurable business growth.

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Language

English
Fluent
Nepali
Fluent

Work Experience

Head of Brand Communications at Embark College
January 1, 2024 - Present
Crafted and implemented the company’s brand vision, established marketing procedures from scratch, enrolling 60 students in the first three months through targeted campaigns and AI-driven audience segmentation. Led a global team of content creators and marketers, ensuring cohesive brand messaging and cultural alignment. Developed multimedia content and brand collateral, enhancing brand recognition by 24% in initial stakeholder feedback.
Global Marketing Manager at StudyCo
January 1, 2023 - January 1, 2024
Led global marketing campaigns across LATAM, MENA, and Asia, increasing student enrollment by 23% using AI-powered tools for audience targeting and campaign optimization. Directed a multinational team of 10 marketers, aligning strategies across regions for consistent brand messaging. Designed and executed webinars and virtual events, boosting engagement by 15% and generating 500+ qualified leads. Managed a $500K marketing budget, achieving a 10% reduction in cost per acquisition. Collaborated with creative teams to develop multimedia content, improving brand consistency and reach.
Creative Director at Lone Tree Marketing
January 1, 2018 - January 1, 2023
Directed marketing strategies that grew market share by 31% within one year, leveraging SEO, SEM, and social media campaigns. Secured 18 high-profile clients and improved client retention by 27% through effective account management and stakeholder engagement. Led a team of 25 marketing professionals, increasing team productivity by 40% through mentorship and process improvements. Developed a content strategy that increased website traffic by 47% and social media engagement by 38%.
Operations Manager at Search Education
January 1, 2021 - January 1, 2023
Developed global marketing strategies that drove a 33% increase in student enrollment across South East Asia and Australia. Led business continuity efforts during the COVID-19 pandemic, achieving a 17% enrollment increase despite global challenges. Reduced operational costs by 12% while maintaining program quality, optimizing budget allocation across marketing channels. Collaborated with admissions and sales teams to align marketing efforts with enrollment goals, resulting in a 22% increase in conversion rates.
Marketing Manager at The British College
January 1, 2017 - January 1, 2018
Led marketing strategies that increased enrollment by 20% and boosted brand awareness through integrated campaigns (social media, email, content marketing). Managed a $200K marketing budget, delivering all projects on time and under budget by 7%. Analyzed campaign performance using Google Analytics and CRM data, optimizing strategies to improve ROI by 16%.
Head of Brand & Human Resources at Annapurna Post
January 1, 2013 - January 1, 2016
Created brand guidelines and collateral that improved brand consistency across all platforms. Led recruitment and performance management, reducing employee turnover by 10% and improving team morale.

Education

Master of Arts in Communications at Johnson & Wales University, Denver, CO
January 11, 2030 - December 23, 2025
Bachelor of Arts in Communications at Johnson & Wales University, Denver, CO
January 11, 2030 - December 23, 2025

Qualifications

Inbound Marketing Certification (HubSpot)
January 11, 2030 - December 23, 2025
Smart Pro Web Analytics & Digital Marketing Certificate
January 11, 2030 - December 23, 2025
Google Analytics Certified
January 11, 2030 - December 23, 2025

Industry Experience

Education, Media & Entertainment, Professional Services