Marketing Director / VP Growth with 22 years of international experience, I design and operate revenue-driven, ROI-focused, and scalable growth engines by combining business, marketing, data, technology, and generative AI. I support companies and executive teams in strategic decision-making and scale-up phases, turning strategies into executable systems, architectures into competitive advantages, and teams into high-performance growth machines.

Alexandre Nguyen

Marketing Director / VP Growth with 22 years of international experience, I design and operate revenue-driven, ROI-focused, and scalable growth engines by combining business, marketing, data, technology, and generative AI. I support companies and executive teams in strategic decision-making and scale-up phases, turning strategies into executable systems, architectures into competitive advantages, and teams into high-performance growth machines.

Available to hire

Marketing Director / VP Growth with 22 years of international experience, I design and operate revenue-driven, ROI-focused, and scalable growth engines by combining business, marketing, data, technology, and generative AI. I support companies and executive teams in strategic decision-making and scale-up phases, turning strategies into executable systems, architectures into competitive advantages, and teams into high-performance growth machines.

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Language

English
Fluent
French
Fluent
Spanish; Castilian
Advanced

Work Experience

Director of Marketing / Growth & Digital Marketing at Stroz Fried Berg (AON)
January 1, 2005 - December 31, 2013
Creative and structuring of foundations for growth marketing; CRM, SEO/SEA foundations; multi-channel marketing; leadership of marketing teams; designing growth strategies.
Growth & Marketing Consultant at VMC Consulting
January 1, 2013 - December 31, 2019
Accompagnement de dirigeants et de startups dans la création de systèmes de croissance scalables; tunnels de conversion; inbound/outbound strategies; data-driven growth.
VP Growth & Marketing at Growth Lab
January 1, 2019 - December 31, 2021
Leadership of growth & marketing teams; architecture de la croissance; ROI optimization; CRM, SEO; data-driven performance; scalable systems.
VP Growth & Marketing / Architecte de Croissance at Growth Lab (Independent)
January 1, 2019 - Present
Definition and pilotage of growth and marketing strategies oriented toward revenue and scaling; leadership of marketing teams; CRM automation; funnels; social selling; data-driven ROI; alignment with strategic business objectives.
Business Coach at Action Coaching Paris
January 1, 2020 - December 31, 2020
Executive coaching and business growth support for entrepreneurs, focusing on go-to-market strategies, leadership development and performance improvement.

Education

MBA | Marketing & Innovation at University of Southern California
January 1, 2000 - January 1, 2003
MS in Psychology (Cognitive & Behavioral) at King's College London
January 1, 2003 - January 1, 2005
MBA at University of Southern California
January 1, 2000 - January 1, 2003
Master of Science in Psychology (Cognition & Behavioural) at King's College London
January 1, 2003 - January 1, 2005

Qualifications

Business Coach Certification
January 1, 2020 - December 31, 2020
Executive Coaching Certification
January 1, 2020 - February 4, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Other