Hi, I’m Austin Ortega. I’m a creative and analytics-driven social media manager with a Master’s in Media Innovation and a B.A. in Journalism. I’ve spent the past few years driving digital engagement for major brands, hospitality partners, and national events, bringing a competitive edge and a track record of teamwork and leadership. I specialize in short-form content, influencer collaborations, and data-backed optimization, crafting compelling narratives that grow audiences and strengthen brand identity. I love building strategies, collaborating with cross-functional teams, and turning insights into actions that deliver measurable business impact.

Austin Ortega

Hi, I’m Austin Ortega. I’m a creative and analytics-driven social media manager with a Master’s in Media Innovation and a B.A. in Journalism. I’ve spent the past few years driving digital engagement for major brands, hospitality partners, and national events, bringing a competitive edge and a track record of teamwork and leadership. I specialize in short-form content, influencer collaborations, and data-backed optimization, crafting compelling narratives that grow audiences and strengthen brand identity. I love building strategies, collaborating with cross-functional teams, and turning insights into actions that deliver measurable business impact.

Available to hire

Hi, I’m Austin Ortega. I’m a creative and analytics-driven social media manager with a Master’s in Media Innovation and a B.A. in Journalism. I’ve spent the past few years driving digital engagement for major brands, hospitality partners, and national events, bringing a competitive edge and a track record of teamwork and leadership.

I specialize in short-form content, influencer collaborations, and data-backed optimization, crafting compelling narratives that grow audiences and strengthen brand identity. I love building strategies, collaborating with cross-functional teams, and turning insights into actions that deliver measurable business impact.

See more

Language

English
Fluent

Work Experience

Graduate Assistant - Marketing & Fan Engagement at University of Nevada, Reno - Athletics
January 1, 2024 - May 1, 2024
Strategized and executed comprehensive communication plans to keep fans updated on upcoming events, team news, and promotional activities, enhancing fan experience and loyalty. Cultivated relationships with fan clubs, booster organizations, and student groups to foster community engagement and support.
Marketing Intern at BeaverFit North America
May 1, 2024 - September 1, 2024
Developed and executed marketing strategies to increase brand awareness and market penetration. Managed social media presence, interacted with customers, and conducted market research to identify trends and competitive insights.
Social Media Manager at Caesars Entertainment
September 1, 2024 - Present
Lead social media strategy and content execution for three major Caesars properties. Produced real-time social coverage at the American Century Championship, created high‑impact content (Reels, highlights, behind‑the‑scenes) and collaborated with celebrity‑partnered brands to support launches, events, and branded initiatives.

Education

B.A. in Journalism at University of Nevada, Reno
June 1, 2018 - May 1, 2022
M.A. in Media Innovation at University of Nevada, Reno
August 1, 2022 - May 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services