I’m a senior graphic designer and creative strategist with 25+ years of experience helping brands bring their ideas to life. I’ve collaborated with teams across Canada, USA, Philippines, India, Ukraine, and the UK, completing more than 750 projects across 19+ industries—from health and wellness and ecommerce to education, tech, CPG, charitable organizations, and more. I thrive at the intersection of creative and strategy. To me, great design isn’t just about aesthetics—it’s about clarity, connection, and intention. Whether the goal is to strengthen a brand, support a product launch, improve conversions, or elevate the overall look and feel, I focus on creating thoughtful work that serves a clear purpose. My experience includes brand identities, packaging and label design, marketing materials, websites, landing pages, funnels, pitch decks, online courses, social campaigns, thumbnails for social channels/ podcasts/training tutorial videos, and video production from storyboarding through to final edit. I’ve supported product launches, built seasonal campaigns, and developed internal marketing materials for growing teams. I’m comfortable stepping into established brands or helping shape something new from the ground up. I’m skilled in numerous softwares and tools, and I’m known for being organized, communicative, and easy to collaborate with. Clients often tell me I have a natural ability to take a loosely defined idea and turn it into something clear, strategic, and beautifully executed. I’m intuitive in how I approach design, bringing care to the details, clarity to the message, and consistency to every brand I support—always delivering work that feels polished and ready to launch. If you’re looking for a dependable, collaborative designer who genuinely cares about the details and the bigger picture, I’d love to connect.

Alison Schroeder

I’m a senior graphic designer and creative strategist with 25+ years of experience helping brands bring their ideas to life. I’ve collaborated with teams across Canada, USA, Philippines, India, Ukraine, and the UK, completing more than 750 projects across 19+ industries—from health and wellness and ecommerce to education, tech, CPG, charitable organizations, and more. I thrive at the intersection of creative and strategy. To me, great design isn’t just about aesthetics—it’s about clarity, connection, and intention. Whether the goal is to strengthen a brand, support a product launch, improve conversions, or elevate the overall look and feel, I focus on creating thoughtful work that serves a clear purpose. My experience includes brand identities, packaging and label design, marketing materials, websites, landing pages, funnels, pitch decks, online courses, social campaigns, thumbnails for social channels/ podcasts/training tutorial videos, and video production from storyboarding through to final edit. I’ve supported product launches, built seasonal campaigns, and developed internal marketing materials for growing teams. I’m comfortable stepping into established brands or helping shape something new from the ground up. I’m skilled in numerous softwares and tools, and I’m known for being organized, communicative, and easy to collaborate with. Clients often tell me I have a natural ability to take a loosely defined idea and turn it into something clear, strategic, and beautifully executed. I’m intuitive in how I approach design, bringing care to the details, clarity to the message, and consistency to every brand I support—always delivering work that feels polished and ready to launch. If you’re looking for a dependable, collaborative designer who genuinely cares about the details and the bigger picture, I’d love to connect.

Available to hire

I’m a senior graphic designer and creative strategist with 25+ years of experience helping brands bring their ideas to life. I’ve collaborated with teams across Canada, USA, Philippines, India, Ukraine, and the UK, completing more than 750 projects across 19+ industries—from health and wellness and ecommerce to education, tech, CPG, charitable organizations, and more.

I thrive at the intersection of creative and strategy. To me, great design isn’t just about aesthetics—it’s about clarity, connection, and intention. Whether the goal is to strengthen a brand, support a product launch, improve conversions, or elevate the overall look and feel, I focus on creating thoughtful work that serves a clear purpose.

My experience includes brand identities, packaging and label design, marketing materials, websites, landing pages, funnels, pitch decks, online courses, social campaigns, thumbnails for social channels/ podcasts/training tutorial videos, and video production from storyboarding through to final edit. I’ve supported product launches, built seasonal campaigns, and developed internal marketing materials for growing teams. I’m comfortable stepping into established brands or helping shape something new from the ground up.

I’m skilled in numerous softwares and tools, and I’m known for being organized, communicative, and easy to collaborate with. Clients often tell me I have a natural ability to take a loosely defined idea and turn it into something clear, strategic, and beautifully executed. I’m intuitive in how I approach design, bringing care to the details, clarity to the message, and consistency to every brand I support—always delivering work that feels polished and ready to launch.

If you’re looking for a dependable, collaborative designer who genuinely cares about the details and the bigger picture, I’d love to connect.

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