Hi! I’m Ariela. I’m an NYC-based designer who is passionate about product, UX/UI, visual, digital, and editorial design. I’m currently a Designer at Bustle Digital Group. I received my BFA in Communication Design and minor degrees in Art History and Writing from the Sam Fox School of Design and Visual Arts at Washington University in St. Louis. In addition to designing, I love to go vintage shopping, visit art museums, write, ski, and explore hidden gems throughout NYC.
SELECT FREELANCE CLIENTS
Gelo
Sanitation Nation
Lisa Says Gah
Andalou
Radient Therapy
Mineral Fusion
Payro
Cuties
Jupiter
Woosh Beauty
Bitterroot Bio
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VinePair is the largest digital media company delivering accessible, entertaining, and inspiring content about drinks and the experiences you have with a glass in hand. Using Figma, I redesigned and refreshed the VinePair site in 2022. The new site design is playful, modern, and sofisticated, reflecting the ever evolving and layered drinks-related topics discussed on throughout VinePair’s editorial coverage.
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Plotters is an app that allows readers to connect with one another, through easily finding book clubs near them. Using the UX/UI process and the double diamond method, I designed the user-facing journey for this project in hopes of encouraging young readers in metropolitan areas to share their love of reading with one another.
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Scary Mommy’s Nostalgia Issue covers all the pop culture millennials miss about the 90s. Working with the Scary Mommy Editorial team, I designed the branding, layout, and interactive features of this extra fun digital package.
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Prices in New York are wide and varied – a slice of pizza can range from $1 to $250. Using Figma, HTML, CSS, and JQuery, I designed and developed “These New York Prices” to explore the dicotomy of pricing for iconic New York foods. The man functionality of the website depends on browser sizing and responsiveness. The Y axis of the browser changes the classic New York delicacy while the X axis of the browser changes the prices.
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