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Hi, I’m Gökçe Arzum Kurbanı Akgül, a senior digital marketing professional based in Ankara, Turkey. I’ve spent 8+ years helping B2B and B2C brands grow through data-driven, cross-channel marketing on Google, Meta, LinkedIn, Reddit, TikTok, and more. I thrive on building scalable marketing foundations, onboarding and nurturing campaigns, and leading collaborative teams to drive measurable ROI. I enjoy turning insights into action and aligning marketing plans with business goals, especially for SMB launches.…Hi, I’m Gökçe Arzum Kurbanı Akgül, a senior digital marketing professional based in Ankara, Turkey. I’ve spent 8+ years helping B2B and B2C brands grow through data-driven, cross-channel marketing on Google, Meta, LinkedIn, Reddit, TikTok, and more. I thrive on building scalable marketing foundations, onboarding and nurturing campaigns, and leading collaborative teams to drive measurable ROI. I enjoy turning insights into action and aligning marketing plans with business goals, especially for SMB launches.

G. Arzum Kurbani Akgül

Marketing Strategist, Brand Strategist, Growth Marketer, +2

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Hi, I’m Gökçe Arzum Kurbanı Akgül, a senior digital marketing professional based in Ankara, Turkey. I’ve spent 8+ years helping B2B and B2C brands grow through data-driven, cross-channel marketing on Google, Meta, LinkedIn, Reddit, TikTok, and more. I thrive on building scalable marketing foundations, onboarding and nurturing campaigns, and leading collaborative teams to drive measurable ROI. I enjoy turning insights into action and aligning marketing plans with business goals, especially for SMB launches.…Hi, I’m Gökçe Arzum Kurbanı Akgül, a senior digital marketing professional based in Ankara, Turkey. I’ve spent 8+ years helping B2B and B2C brands grow through data-driven, cross-channel marketing on Google, Meta, LinkedIn, Reddit, TikTok, and more. I thrive on building scalable marketing foundations, onboarding and nurturing campaigns, and leading collaborative teams to drive measurable ROI. I enjoy turning insights into action and aligning marketing plans with business goals, especially for SMB launches.

Available to hire

Hi, I’m Gökçe Arzum Kurbanı Akgül, a senior digital marketing professional based in Ankara, Turkey. I’ve spent 8+ years helping B2B and B2C brands grow through data-driven, cross-channel marketing on Google, Meta, LinkedIn, Reddit, TikTok, and more.

I thrive on building scalable marketing foundations, onboarding and nurturing campaigns, and leading collaborative teams to drive measurable ROI. I enjoy turning insights into action and aligning marketing plans with business goals, especially for SMB launches.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Beginner

Turkish

Fluent

Work Experience

Senior Marketing Manager / Mobile Action App Analytics & User Acquisition Platform at Mobile Action

April 1, 2025 - October 27, 2025

Led strategic setup of a scalable, performance-driven marketing infrastructure to support upcoming product launches, defined platform-wide KPIs, and built cross-channel audience and conversion events.

Performance Marketing Manager at AppSumurai

August 1, 2024 - October 27, 2025

Managed paid ad campaigns on Google Ads, Meta, LinkedIn, and Twitter to drive targeted traffic and conversions; developed multi-channel plans; onboarding and mentoring of email automation workflows.

Performance Marketing at Agency Clients (Ankara)

December 31, 2021 - October 27, 2025

Managed performance marketing processes for agency clients; optimized SEO and SEM strategies; implemented conversion-oriented digital marketing campaigns for B2B and B2C brands; budget management.

Digital Marketing Specialist at Zeta Advertising Agency

March 1, 2017 - October 27, 2025

Implemented comprehensive digital marketing campaigns; SEO/SEM optimization for B2B & B2C brands; managed budgets; set up e-commerce sites on Shopify, Tiсimax, Ideasoft, etc., for seasonal campaigns.

Digital Marketing Specialist at Zeta Advertising Agency

April 1, 2017 - October 27, 2025

Continued development of campaigns; social media & email marketing; content creation; collaboration with teams to deliver campaigns.

Digital Marketing Strategist at DWT Mandalina Advertising Agency

May 1, 2013 - Present

Digital marketing strategist responsible for end-to-end performance marketing; growth across SMB segments.

Digital Marketing Strategist at Bilge Adam Advertising Agency

June 1, 2017 - October 27, 2025

Developed and executed digital marketing strategies; focus on B2B & B2C brands in EMEA region; campaign planning and optimization.