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I am a Senior Digital Communications Specialist and Senior Graphic Designer based in Doha, Qatar, with extensive experience in digital content strategy, brand development, multimedia production, and UI/UX design. I have led integrated marketing campaigns across web and social platforms, ensuring brand consistency, audience engagement, and measurable growth. I excel at visual storytelling, creating marketing collateral, and collaborating with developers to optimize UX and website layouts. I also helped pioneer AI-inspired design concepts to enhance interactive customer experiences. I’m proficient in Adobe Creative Suite, Figma, WordPress, and email marketing platforms, and I thrive in fast-paced, multi-brand environments. I lead projects from concept to execution, develop visual assets and copy, and collaborate closely with teams to align with brand objectives. I’m passionate about continuous learning and applying new tools—such as AI-powered design solutions—to elevate digital identity and user experiences.…I am a Senior Digital Communications Specialist and Senior Graphic Designer based in Doha, Qatar, with extensive experience in digital content strategy, brand development, multimedia production, and UI/UX design. I have led integrated marketing campaigns across web and social platforms, ensuring brand consistency, audience engagement, and measurable growth. I excel at visual storytelling, creating marketing collateral, and collaborating with developers to optimize UX and website layouts. I also helped pioneer AI-inspired design concepts to enhance interactive customer experiences. I’m proficient in Adobe Creative Suite, Figma, WordPress, and email marketing platforms, and I thrive in fast-paced, multi-brand environments. I lead projects from concept to execution, develop visual assets and copy, and collaborate closely with teams to align with brand objectives. I’m passionate about continuous learning and applying new tools—such as AI-powered design solutions—to elevate digital identity and user experiences.

Aseel Shalak

Graphic Designer, Web Designer, UI Designer, +4

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I am a Senior Digital Communications Specialist and Senior Graphic Designer based in Doha, Qatar, with extensive experience in digital content strategy, brand development, multimedia production, and UI/UX design. I have led integrated marketing campaigns across web and social platforms, ensuring brand consistency, audience engagement, and measurable growth. I excel at visual storytelling, creating marketing collateral, and collaborating with developers to optimize UX and website layouts. I also helped pioneer AI-inspired design concepts to enhance interactive customer experiences. I’m proficient in Adobe Creative Suite, Figma, WordPress, and email marketing platforms, and I thrive in fast-paced, multi-brand environments. I lead projects from concept to execution, develop visual assets and copy, and collaborate closely with teams to align with brand objectives. I’m passionate about continuous learning and applying new tools—such as AI-powered design solutions—to elevate digital identity and user experiences.…I am a Senior Digital Communications Specialist and Senior Graphic Designer based in Doha, Qatar, with extensive experience in digital content strategy, brand development, multimedia production, and UI/UX design. I have led integrated marketing campaigns across web and social platforms, ensuring brand consistency, audience engagement, and measurable growth. I excel at visual storytelling, creating marketing collateral, and collaborating with developers to optimize UX and website layouts. I also helped pioneer AI-inspired design concepts to enhance interactive customer experiences. I’m proficient in Adobe Creative Suite, Figma, WordPress, and email marketing platforms, and I thrive in fast-paced, multi-brand environments. I lead projects from concept to execution, develop visual assets and copy, and collaborate closely with teams to align with brand objectives. I’m passionate about continuous learning and applying new tools—such as AI-powered design solutions—to elevate digital identity and user experiences.

Available to hire

I am a Senior Digital Communications Specialist and Senior Graphic Designer based in Doha, Qatar, with extensive experience in digital content strategy, brand development, multimedia production, and UI/UX design. I have led integrated marketing campaigns across web and social platforms, ensuring brand consistency, audience engagement, and measurable growth. I excel at visual storytelling, creating marketing collateral, and collaborating with developers to optimize UX and website layouts. I also helped pioneer AI-inspired design concepts to enhance interactive customer experiences.

I’m proficient in Adobe Creative Suite, Figma, WordPress, and email marketing platforms, and I thrive in fast-paced, multi-brand environments. I lead projects from concept to execution, develop visual assets and copy, and collaborate closely with teams to align with brand objectives. I’m passionate about continuous learning and applying new tools—such as AI-powered design solutions—to elevate digital identity and user experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Arabic

Fluent

French

Advanced

English

Advanced

Work Experience

Senior Digital Communications Specialist at 4K Qatar - GCC Regional Branches

December 1, 2024 - Present

Lead digital content strategy and execution across social media and web platforms. Develop visual assets, copywriting materials, and storyboards aligned with brand objectives. Plan, schedule, and publish content to enhance brand visibility and audience engagement. Contribute to digital communication strategies, brand guidelines, and social media governance across group companies. Manage digital updates for product catalogs and coordinate daily design projects across regional branches. Design showroom branding materials including wall graphics, posters, stands, and promotional displays while maintaining corporate identity standards. Produce and edit promotional videos for exhibitions, events, and showroom campaigns. Develop marketing collateral including logos, brochures, billboards, presentations, and packaging. Collaborate with web developers to enhance website layouts, optimize UX, and improve visual communication. Design custom die-cut packaging solutions aligned with brand position

Animation Training Program Participant at Mercy Corps

July 1, 2024 - December 1, 2024

Completed advanced training in Adobe Premiere, After Effects, and Animate. Applied motion graphics and animation principles in supervised collaborative projects supporting branding and visual identity initiatives.

Instructor at Al Jinan University

December 1, 2023 - September 1, 2024

Delivered lectures and hands-on training in Adobe Illustrator, Photoshop, InDesign, storyboarding, and animation. Monitored student performance and adapted teaching strategies to meet curriculum objectives. Collaborated with academic teams to enhance course materials and instructional quality. Implemented structured assessment frameworks to evaluate student performance effectively. Fostered an inclusive and creativity-driven learning environment.

Freelance Trainee & Freelancer at Mercy Corps

February 1, 2021 - Present

Developed brand identity systems and digital assets for regional clients. Created visual content for Arabic and international platforms including Upwork and Mustakil. Strengthened client acquisition strategies and digital service positioning.

Graphic Designer at Azm and Saade Association

March 1, 2019 - July 1, 2019

Designed logos, brochures, posters, billboards, and marketing materials. Managed social media content creation and publishing. Coordinated website design updates with developers to improve layout and visual consistency. Developed infographics to simplify complex data and improve stakeholder communication.

Graphic Designer at Shabab News Magazine

July 1, 2017 - February 1, 2019

Developed branding materials including brochures, flyers, menus, and digital assets. Managed social media content strategy and publishing. Conducted commercial photography for marketing use. Contributed to full visual identity development from logo creation to digital campaigns.

Graphic Designer Trainee at Nabed Company

January 1, 2017 - April 1, 2017

Created custom illustrations for company products. Designed presentation materials aligned with corporate identity standards.

Education Center Roles at Education Center Family Business

May 1, 2011 - September 1, 2016

Applied differentiated instruction techniques to support diverse learners. Managed administrative operations and financial coordination. Developed communication strategies to enhance student engagement and retention.