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Hi, I’m Ashley Blair, a Social Media Strategist and Content Creator focused on helping small brands grow with video-first content and community-building. I’m Florence, Italy-based and thrive on turning ideas into engaging, data-informed campaigns that drive real results. I blend design, storytelling, and marketing operations to execute end-to-end social programs—from content calendars and shoot planning to influencer outreach and email campaigns—always aiming to boost engagement and growth for ambitious brands.…Hi, I’m Ashley Blair, a Social Media Strategist and Content Creator focused on helping small brands grow with video-first content and community-building. I’m Florence, Italy-based and thrive on turning ideas into engaging, data-informed campaigns that drive real results. I blend design, storytelling, and marketing operations to execute end-to-end social programs—from content calendars and shoot planning to influencer outreach and email campaigns—always aiming to boost engagement and growth for ambitious brands.

Ashley Blair

Social Media Manager, Content Creator, Marketing Strategist, +2

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Hi, I’m Ashley Blair, a Social Media Strategist and Content Creator focused on helping small brands grow with video-first content and community-building. I’m Florence, Italy-based and thrive on turning ideas into engaging, data-informed campaigns that drive real results. I blend design, storytelling, and marketing operations to execute end-to-end social programs—from content calendars and shoot planning to influencer outreach and email campaigns—always aiming to boost engagement and growth for ambitious brands.…Hi, I’m Ashley Blair, a Social Media Strategist and Content Creator focused on helping small brands grow with video-first content and community-building. I’m Florence, Italy-based and thrive on turning ideas into engaging, data-informed campaigns that drive real results. I blend design, storytelling, and marketing operations to execute end-to-end social programs—from content calendars and shoot planning to influencer outreach and email campaigns—always aiming to boost engagement and growth for ambitious brands.

Available to hire

Hi, I’m Ashley Blair, a Social Media Strategist and Content Creator focused on helping small brands grow with video-first content and community-building. I’m Florence, Italy-based and thrive on turning ideas into engaging, data-informed campaigns that drive real results.

I blend design, storytelling, and marketing operations to execute end-to-end social programs—from content calendars and shoot planning to influencer outreach and email campaigns—always aiming to boost engagement and growth for ambitious brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Social Media & E‑Commerce Manager at Amy Boutique

January 1, 2025 - January 1, 2025

Increased online sales by 209% through Instagram ads, promotions and email marketing. Revived stagnant Instagram presence, achieving audience growth. Produced viral Reels (44K–58K views) and launched a weekly content series. Used Mailchimp, Canva and Adobe tools to design campaigns.

Freelance Social Strategist + Content Creator

March 1, 2023 - March 1, 2023

Researched trends and built shot lists for 20+ brands, boosting virality and engagement. Edited short-form videos achieving 27K–55K+ views for small to mid-size brands. Managed content creation (IG/TikTok), graphic design tasks, and influencer outreach.