SteadyFit: Fitness over Friction - The Product Design Life-Cycle

Ashley Silvamercado
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SteadyFit was built to be a multi-platform fitness ecosystem. I designed the app to eliminate cognitive overload for athletes by prioritizing a frictionless interface. The app acts as a seamless extension of the workout, allowing users to maintain their physical flow without digital distraction.

  1. UX Research: My objective was to identify the specific digital frictions, such as shaking muscles and bad gym lighting, that can affect device usability. I conducted user interviews, competitive research, and research-backed data analysis

  2. User Personas & Journey Mapping Goals: I created the Sasha Kuznet persona to ground every design decision in a data-driven human profile rather than general assumptions. My goal was to map their emotional and physical transitions during a session and identify where the UI needs to be most supportive.

  3. User Flows & Information Architecture Goals: I imagined an efficient navigation system that allows users to start a workout and log data in two taps or fewer. I aimed to strip away discovery features to minimize cognitive load.

  4. UI Fundamentals & Branding Goals: I set out to establish a high-contrast visual layout that is legible at a distance and under bright overhead gym lights. My focus was on a scalable design system with large touch targets to ensure accessibility for users under high-intensity training.