I'm a versatile and results-driven digital media professional specializing in audio, music production, and audio post-production for TV, streaming, podcasts, and dubbing. With over 15 years of experience across content creation and the music industry, I blend creativity with technical precision to deliver impactful sound and storytelling. Currently I serve as an Audio Engineer and Mixing Engineer at Iyuno, delivering broadcast-quality, multilingual audio for diverse media formats. I'm known for being self-motivated, detail-oriented, and highly independent, with a track record in music production, A&R, and leadership roles, guiding projects from concept to final delivery while respecting cultural contexts.…

Muhammad Ashraf bin Aasimudin

I'm a versatile and results-driven digital media professional specializing in audio, music production, and audio post-production for TV, streaming, podcasts, and dubbing. With over 15 years of experience across content creation and the music industry, I blend creativity with technical precision to deliver impactful sound and storytelling. Currently I serve as an Audio Engineer and Mixing Engineer at Iyuno, delivering broadcast-quality, multilingual audio for diverse media formats. I'm known for being self-motivated, detail-oriented, and highly independent, with a track record in music production, A&R, and leadership roles, guiding projects from concept to final delivery while respecting cultural contexts.…

Available to hire

I’m a versatile and results-driven digital media professional specializing in audio, music production, and audio post-production for TV, streaming, podcasts, and dubbing. With over 15 years of experience across content creation and the music industry, I blend creativity with technical precision to deliver impactful sound and storytelling.

Currently I serve as an Audio Engineer and Mixing Engineer at Iyuno, delivering broadcast-quality, multilingual audio for diverse media formats. I’m known for being self-motivated, detail-oriented, and highly independent, with a track record in music production, A&R, and leadership roles, guiding projects from concept to final delivery while respecting cultural contexts.

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Skills

Experience Level

Language

Malay
Fluent
English
Fluent
Turkish
Beginner

Work Experience

Consultant, Audio Engineer, and Video Editor for Podcast at Puravida (Dr. Salgo Endocrinologist and Fertility Specialist)
January 1, 2024 - Present
Provided technical consultation and support for podcast and video content creation. Handled full production workflow including recording, audio/video editing, and final mastering. Ensured high-quality output. Advised on best practices for remote recording setups.
Mixing Engineer, Quality Control Engineer at IYUNO Media Group
January 1, 2015 - Present
Ensured that dubbed audio met broadcast and streaming standards by balancing dialogue, sound effects, and music. Conducted quality control checks to ensure consistency. Aligned dialogue and sound effects with visuals for precise lip-syncing. Adapted audio for different language tracks. Collaborated with voice actors, translators, and directors to maintain cultural context. Managed final export according to client specifications. Used Pro Tools for mixing, automation, and audio editing.
Label Manager, Music Producer, Video Producer, Audio Post Producer at Music At Eleven (Self Employed)
January 1, 2009 - Present
Directed creative vision and overall sound of songs and albums collaborating with artists. Contributed to songwriting and arrangement. Supervised recording sessions for high-quality performances. Worked alongside engineers for mixing and balancing tracks. Coordinated session musicians and vocalists. Guided post-production including editing, mixing, and mastering. Mentored emerging artists and liaised with record labels and management to meet commercial and release goals.
A&R Executive at Life Records
December 31, 2014 - July 24, 2025
Supervised and managed audio and visual production ensuring high-quality outputs. Restructured marketing strategies focusing on artist management and engagement. Scouted and developed talent. Managed recording process to deliver projects on time and within budget. Coordinated marketing campaigns for album and single releases. Managed project coordination for music videos and albums for seamless production and creative alignment.
Electric Bass Performer at Self Employed
December 31, 2008 - July 24, 2025
Performed electric bass in pop rock band and various events including TV shows and music awards such as Anugerah Era, Anugerah Filem Pendek, Anugerah Juara Lagu, and Akademi Nasyid.
Electric Bass Performer at Uitm Choir and UiTM Combo and Orchestra
December 31, 2005 - July 24, 2025
Performed electric bass in various events including VIP and VVIP events.
Internship at NAR Records Sdn. Bhd.
March 31, 2004 - July 24, 2025
Assisted in recording sessions and studio setup. Learned basic audio editing and mixing using Pro Tools. Observed professional workflows in a commercial studio environment.
Practical Training, Technical Crew, Project Coordinator and Assistant Producer, Actor at Luncai Emas Sdn. Bhd. and Others
December 31, 2002 - July 24, 2025
Learned songwriting and recording techniques under artist-producer M.Nasir. Participated as technical crew in concerts and project coordinator and assistant producer for Tribute To Kembara. Acted in Mentari Production.
Consultant, Audio Engineer, and Video Editor for Podcast at Puravida (Dr. Salgo Endocrinologist and Fertility Specialist)
January 1, 2024 - Present
Provided technical consultation and support for podcast and video content creation. Handled full production workflow including recording, audio/video editing, and final mastering. Ensured high-quality output. Advised on best practices for remote recording setups.
Mixing Engineer, Quality Control Engineer at IYUNO Media Group
January 1, 2015 - Present
Ensured dubbed audio met broadcast and streaming standards. Balanced dialogue levels with background music and effects for cohesive audio experience. Maintained pristine audio quality free from distortions across formats. Conducted quality control checks for consistency. Aligned dubbed dialogue and sound effects precisely with visuals. Adapted sound for different language tracks to keep natural final mix. Collaborated with voice actors, translators, and directors respecting cultural context. Managed export, formatting, and delivery of final audio mix. Resolved technical issues during recording or mixing. Used Pro Tools for mixing, automation, and editing.
Label Manager, Music Producer, Video Producer, Audio Post Producer at Music At Eleven (Self Employed)
January 1, 2009 - Present
Directed creative vision and overall sound of songs and albums. Collaborated with artists on songwriting, arrangement, and refining musical ideas. Supervised recording sessions managing musicians, vocalists, and engineers. Worked alongside engineers for mixing and balancing tracks. Coordinated session musicians and provided creative direction. Guided post-production processes including editing, mixing, and mastering. Mentored emerging artists on sound development and career strategies. Acted as liaison between record labels, A&R teams, and management to align commercial goals and releases.
A&R Executive at Life Records
December 31, 2014 - July 24, 2025
Supervised and managed production of audio and visual materials. Restructured marketing strategies focusing on artist management and engagement. Scouted and developed new talent for long-term success. Directed recording process ensuring timely and within budget delivery. Collaborated with marketing and promotions teams to execute campaigns for albums and singles. Coordinated projects for music videos and albums ensuring seamless production and creative alignment.
Electric Bass Performer at Various (Self Employed)
December 31, 2008 - July 24, 2025
Performed electric bass in pop rock band Pretty Ugly and participated in numerous events and TV shows including Anugerah Era (Astro), Anugerah Filem Pendek (RTM), Anugerah Juara Lagu (TV3), and Akademi Nasyid (TV9). Played in UiTM Choir, Combo, and Orchestra at various VIP and VVIP events.
Internship Studio Assistant at NAR Records Sdn. Bhd.
April 30, 2004 - July 24, 2025
Assisted in recording sessions and studio setup. Learned basic audio editing and mixing using Pro Tools. Observed professional workflows in a commercial studio environment.
Practical Training / Technical Crew at Luncai Emas Sdn. Bhd.
December 31, 2002 - July 24, 2025
Learned songwriting and recording techniques under artist-producer M.Nasir. Supported technical crew for multiple concerts and music events. Served as Project Coordinator and Assistant Producer for Tribute To Kembara, and acted in Mentari Production.
Consultant, Audio Engineer, and Video Editor for Podcast at Puravida (Dr. Salgo Endocrinologist and Fertility Specialist)
January 1, 2024 - Present
Provided technical consultation and support for podcast and video content creation. Handled full production workflow including recording, audio/video editing, and final mastering. Ensured high-quality output. Advised on best practices for remote recording setups.
Mixing Engineer, Quality Control Engineer at IYUNO Media Group
January 1, 2015 - Present
Ensured dubbed audio (dialogue, sound effects, and music) meets broadcast and streaming standards. Balanced dialogue levels with background music and effects to create cohesive audio experience. Ensured pristine audio quality, free from distortions, and properly equalized across formats. Conducted quality control checks for audio consistency. Aligned dubbed dialogue and sound effects with visuals for precise lip-syncing and proper timing. Adapted sound for different language tracks ensuring natural final mix. Collaborated with voice actors, translators, and directors. Handled export, formatting, and delivery of final audio. Resolved technical issues during recording and mixing. Used Pro Tools for mixing and automation.
Label Manager, Music Producer, Video Producer, Audio Post Producer at Music At Eleven (Self Employed)
January 1, 2009 - Present
Directed creative vision and sound of songs and albums; collaborated with artists to refine musical ideas. Contributed to songwriting and arrangement. Supervised recording sessions. Mixed and balanced tracks for clarity and impact. Coordinated session musicians and vocalists. Guided post-production including editing, mixing, and mastering. Mentored emerging artists. Acted as liaison between labels, A&R teams, and management to align productions with commercial goals.
A&R executive at Life Records
December 31, 2014 - July 24, 2025
Supervised production of audio and visual materials ensuring quality outputs. Led marketing strategy restructuring focusing on artist management and engagement. Scouted and developed new talent. Managed recording processes to ensure timely and budget-compliant delivery. Collaborated with marketing and promotion teams on album and single campaigns. Coordinated music video and album projects ensuring creative alignment.
Electric Bass Performer at Various (Self Employed)
December 31, 2008 - July 24, 2025
Performed electric bass for pop rock band Pretty Ugly and various musical ensembles. Participated in numerous events and TV shows including Anugerah Era (Astro), Anugerah Filem Pendek (RTM), Anugerah Juara Lagu (TV3), Akademi Nasyid (TV9), and VIP/VVIP events.
Internship at NAR Records Sdn. Bhd. (Recording Studio)
March 31, 2004 - July 24, 2025
Assisted in recording sessions and studio setup. Learned basic audio editing and mixing using Pro Tools. Observed professional workflows in a commercial studio environment.
Practical training and Technical crew at Luncai Emas Sdn. Bhd.
December 31, 2002 - July 24, 2025
Learned songwriting and recording techniques under artist-producer M.Nasir. Worked as technical crew for various concerts including Konsert Phoenix M.Nasir and others in Singapore and Malaysia. Assisted as Project Coordinator and Assistant Producer for 'Tribute To Kembara'. Acted as Actor for 'Mentari Production'.
Consultant, Audio Engineer, and Video Editor for Podcast at Puravida (Dr. Salgo Endocrinologist and Fertility Specialist)
January 1, 2024 - Present
Provided technical consultation and support for podcast and video content creation. Handled full production workflow including recording, audio/video editing, and final mastering. Ensured high-quality output. Advised on best practices for remote recording setups.
Mixing Engineer, Quality Control Engineer at IYUNO Media Group
January 1, 2015 - Present
Ensured that dubbed audio including dialogue, sound effects, and music meets broadcast and streaming standards. Balanced dialogue levels with background music and effects for a cohesive audio experience. Maintained pristine audio free from distortions by proper equalization across formats. Conducted quality control checks for audio consistency. Aligned dialogue and effects for precise lip-syncing and timing. Adapted sound for different language tracks to ensure natural final mixes. Collaborated with voice actors, translators, and directors. Handled export, formatting, and delivery of final mixes using Pro Tools. Resolved technical issues during recording and mixing.
Label Manager, Music Producer, Video Producer, Audio Post Producer at Music At Eleven (Self Employed)
January 1, 2009 - Present
Directed the creative vision and sound of songs and albums in collaboration with artists. Contributed songwriting and arrangement ensuring engaging melodies matching artist styles. Supervised recording sessions managing musicians, vocalists, and engineers. Worked alongside sound engineers on mixing and balancing tracks. Coordinated session musicians for production enhancement. Guided post-production from editing to mastering for artistic and industry standards. Mentored emerging artists on sound development and career strategies. Liaised between record labels, A&R, and management for production alignment with goals and schedules.
A&R executive at Life Records
December 31, 2014 - July 24, 2025
Supervised and managed production of audio and visual materials to ensure quality. Led marketing strategy restructuring focusing on artist management and engagement. Scouted and developed new talent for long-term success. Directed recording processes for timely and on-budget project delivery. Collaborated with marketing and promotions teams for successful album and single campaigns. Coordinated projects for music videos and albums ensuring seamless production.
Recording Engineer, Mixing Engineer, Quality Control Engineer at Iyuno Media Group
January 1, 2015 - Present
Deliver broadcast-quality audio for multilingual dubbing by mixing dialogue, sound effects, and music to meet broadcast and streaming standards. Balance dialogue with background music and effects, ensure pristine audio across formats, conduct quality control checks for consistency, manage lip-sync alignment with visuals, adapt sound for different language tracks, collaborate with voice actors, translators, and directors to preserve original performance and cultural context, and handle export/format delivery while resolving technical issues using Pro Tools.
Label Manager, Music Producer, Video Producer, Audio Post Producer at Music At Eleven
January 1, 2009 - Present
Directed the creative vision and overall sound of songs and albums, contributed to songwriting and arrangement, supervised recording sessions, balanced and mixed tracks, coordinated session musicians, guided post-production (editing, mixing, mastering), mentored artists, and liaised with record labels and management to align productions with commercial goals and release timelines.
A&R Executive at Life Records
January 1, 2012 - December 31, 2014
Production supervision for audio/visual materials, restructured marketing strategies to enhance artist management and engagement, scouted and developed new talent, directed the recording process to ensure timely and budget-compliant delivery, and collaborated on campaigns for album and single releases.
Intern at NAR Records Sdn. Bhd. (Recording Studio)
January 1, 2004 - March 31, 2004
Assisted in recording sessions and studio setup; learned basic audio editing and mixing; observed professional workflows in a commercial studio environment.
Practical Training at Luncai Emas Sdn. Bhd.
January 1, 2001 - December 31, 2002
Learned songwriting and recording techniques directly under renowned artist-producer M. Nasir, gaining deep insights into professional music production.
Actor at Mentari Production
January 1, 2002 - December 31, 2002
On-screen acting work as part of Gong Klasik Sdn. Bhd. productions, contributing to performance-based roles in collaborative projects.
Electric Bass at Self-employed – Pretty Ugly (Band)
January 1, 2006 - January 1, 2008
Performed as electric bass at numerous events and TV shows including Anugerah Era (Astro), Anugerah Filem Pendek (RTM), Anugerah Juara Lagu (TV3).
Electric Bass at UiTM Choir
January 1, 2002 - January 1, 2005
Performed with UiTM Choir at various events; UiTM Combo and Orchestra; played electric bass.
Project Coordinator & Assistant Producer at Gong Klasik Sdn. Bhd.
January 1, 2001 - December 31, 2001
Coordinated projects including Tribute To Kembara (2001).

Education

Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM) Kuala Lumpur
January 1, 2015 - December 31, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM) Shah Alam
January 1, 2002 - December 31, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 2000 - December 31, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 1999 - December 31, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - December 31, 1998
Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM) Kuala Lumpur
January 1, 2015 - December 31, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM) Shah Alam
January 1, 2002 - December 31, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 2000 - December 31, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 1999 - December 31, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - December 31, 1998
Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM) Kuala Lumpur
January 1, 2015 - December 31, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM) Shah Alam
January 1, 2002 - December 31, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 2000 - December 31, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 1999 - December 31, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - December 31, 1998
Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM) Kuala Lumpur
January 1, 2015 - December 31, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM) Shah Alam
January 1, 2002 - December 31, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 2000 - December 31, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 1999 - December 31, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - December 31, 1998
Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM)
January 1, 2015 - December 31, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM)
January 1, 2002 - December 31, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL)
January 1, 2000 - December 31, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL)
January 1, 1999 - December 31, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - December 31, 1998
Quranic and Islamic Studies at Sahrayı Kebir Qur’an Kursu, Istanbul, Türkiye
January 1, 1993 - December 31, 1994
Quranic and Islamic Studies at Büyük Çamlıca Qur’an Kursu, Istanbul, Türkiye
January 1, 1994 - December 31, 1995
Bachelor of Creative Industry Management (Hons.) at Universiti Utara Malaysia (UUM) Kuala Lumpur
January 1, 2015 - January 1, 2020
Diploma in Music at Universiti Teknologi Mara (UiTM) Shah Alam
January 1, 2002 - January 1, 2006
Diploma in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 2000 - January 1, 2002
Certificate in Business Management at Pusat Teknologi dan Pengurusan Lanjutan (PTPL) Shah Alam
January 1, 1999 - January 1, 2000
Sijil Pelajaran Malaysia (SPM) at Sekolah Menengah Kebangsaan Bandar Baru Sungai Buloh
January 1, 1996 - January 1, 1998
Qur'anic Studies (Kursu) at Sahrayı Kebir Qur’an Kursu, Istanbul, Türkiye
January 1, 1993 - January 1, 1994
Qur'anic Studies (Kursu) at Büyük Çamlıca Qur’an Kursu, Istanbul, Türkiye
January 1, 1994 - January 1, 1995
Practical training at Luncai Emas Sdn. Bhd.
January 1, 2001 - January 1, 2002
Internship at NAR Records Sdn. Bhd. (Recording Studio)
January 1, 2004 - March 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Non-Profit Organization, Healthcare

Skills

Experience Level