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Growth Marketer & Creative Strategist with 15+ years of experience driving profitable user acquisition for SaaS, AI, mobile apps, and DTC brands. I’ve managed over $70M in paid media across Meta, Google, TikTok, and YouTube, specializing in creative testing loops, CAC guardrails, and full-funnel strategy. I help brands scale smarter with data-driven frameworks, high-performing ad creative, and conversion-focused landing pages.…Growth Marketer & Creative Strategist with 15+ years of experience driving profitable user acquisition for SaaS, AI, mobile apps, and DTC brands. I’ve managed over $70M in paid media across Meta, Google, TikTok, and YouTube, specializing in creative testing loops, CAC guardrails, and full-funnel strategy. I help brands scale smarter with data-driven frameworks, high-performing ad creative, and conversion-focused landing pages.

Ash Sanh

Growth Marketer, Digital Marketer, Performance Marketer, +7

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Growth Marketer & Creative Strategist with 15+ years of experience driving profitable user acquisition for SaaS, AI, mobile apps, and DTC brands. I’ve managed over $70M in paid media across Meta, Google, TikTok, and YouTube, specializing in creative testing loops, CAC guardrails, and full-funnel strategy. I help brands scale smarter with data-driven frameworks, high-performing ad creative, and conversion-focused landing pages.…Growth Marketer & Creative Strategist with 15+ years of experience driving profitable user acquisition for SaaS, AI, mobile apps, and DTC brands. I’ve managed over $70M in paid media across Meta, Google, TikTok, and YouTube, specializing in creative testing loops, CAC guardrails, and full-funnel strategy. I help brands scale smarter with data-driven frameworks, high-performing ad creative, and conversion-focused landing pages.

Available to hire

Growth Marketer & Creative Strategist with 15+ years of experience driving profitable user acquisition for SaaS, AI, mobile apps, and DTC brands. I’ve managed over $70M in paid media across Meta, Google, TikTok, and YouTube, specializing in creative testing loops, CAC guardrails, and full-funnel strategy. I help brands scale smarter with data-driven frameworks, high-performing ad creative, and conversion-focused landing pages.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Head of Growth at Humata AI

November 1, 2023 - Present

Led performance marketing initiatives that achieved an 8x month-over-month increase in sign-ups, a 5x increase in subscriptions, and a 4x revenue growth through strategic creative testing, ad channel optimization, influencer marketing, and targeted campaigns on Google Ads, TikTok Ads, and Meta Ads

Global UA Manager, Growth Marketing at ELSA SPEAK

November 1, 2023 - October 13, 2025

Led performance marketing and user acquisition in global markets across paid digital channels and developed full funnel campaigns, resulting in a 4x growth in revenue ($5.1MM to $22.8MM) and a 39% growth in LTV/CAC (1.4 to 2.3). Collaborated with cross-functional teams, including product development, creative, data science etc to align marketing efforts, build learning agendas and goals towards driving incremental subscribers

Growth Marketing Manager at Primer

September 1, 2021 - October 13, 2025

Managed over $750k in ad spend per month across paid social and paid search campaigns for eCommerce and subscription based B2C brands. Led creative strategy and developed creative briefs for multiple clients on a weekly basis to test and iterate on top performing creatives which increased revenue for many clients

Lead, Digital Media & Analytics at Shaw Communications

October 1, 2019 - October 13, 2025

Developed a customer journey map and planned a full funnel $10MM+ yearly digital media budget across paid channels including paid social, paid search and programmatic. Tasked with implementing Shaw’s DSP (StackAdapt) & DMP (Tealium) across all LOB’s and strategized impactful business use cases for both systems

Head of Growth at Humata AI

November 1, 2023 - Present

Global UA Manager, Growth Marketing at ELSA SPEAK

November 1, 2023 - October 14, 2025

Led performance marketing and user acquisition in global markets across various paid digital channels and developed full funnel campaigns, resulting in a 4x growth in revenue ($5.1MM to $22.8MM) and a 39% growth in LTV/CAC (1.4 to 2.3). Collaborated with cross-functional teams, including product development, creative, and data science to align marketing efforts and drive incremental subscribers.

Growth Marketing Manager at Primer

September 1, 2021 - October 14, 2025

Managed over $750k in ad spend per month across paid social and paid search campaigns for eCommerce and subscription-based B2C brands. Led creative strategy and developed briefs for multiple clients weekly to test and iterate top-performing creatives, increasing revenue for many clients.

Lead, Digital Media & Analytics at Shaw Communications

October 1, 2019 - October 14, 2025

Developed a customer journey map and planned a full funnel $10MM+ yearly digital media budget across paid channels including paid social, paid search and programmatic. Tasked with implementing Shaw’s DSP (StackAdapt) & DMP (Tealium) across all LOBs and strategized impactful business use cases for both systems.