I'm a Los Angeles-based Producer and marketer with over three years of experience leading end-to-end productions across vertical series, digital content, and branded campaigns. Having co-founded and operated a production company, I've managed productions with budgets of up to $300,000 while overseeing everything from development and production to content strategy, social media marketing, and audience growth. What sets me apart is my ability to bridge creative production with marketing. I enjoy creating content, but I'm equally passionate about understanding how to position and optimize it to reach the right audience. As a bilingual professional in English and Mandarin, I enjoy collaborating with diverse teams, building meaningful relationships, and bringing stories to life that resonate with audiences.

Ashley Tang

I'm a Los Angeles-based Producer and marketer with over three years of experience leading end-to-end productions across vertical series, digital content, and branded campaigns. Having co-founded and operated a production company, I've managed productions with budgets of up to $300,000 while overseeing everything from development and production to content strategy, social media marketing, and audience growth. What sets me apart is my ability to bridge creative production with marketing. I enjoy creating content, but I'm equally passionate about understanding how to position and optimize it to reach the right audience. As a bilingual professional in English and Mandarin, I enjoy collaborating with diverse teams, building meaningful relationships, and bringing stories to life that resonate with audiences.

Available to hire

I’m a Los Angeles-based Producer and marketer with over three years of experience leading end-to-end productions across vertical series, digital content, and branded campaigns. Having co-founded and operated a production company, I’ve managed productions with budgets of up to $300,000 while overseeing everything from development and production to content strategy, social media marketing, and audience growth.

What sets me apart is my ability to bridge creative production with marketing. I enjoy creating content, but I’m equally passionate about understanding how to position and optimize it to reach the right audience. As a bilingual professional in English and Mandarin, I enjoy collaborating with diverse teams, building meaningful relationships, and bringing stories to life that resonate with audiences.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Co-Founder & Creative Producer at 7 21 PROJECT
April 1, 2024 - Present
Coordinated end-to-end productions with budgets up to $300K, managing talent, crew, locations, creative direction, schedules, vendors, and logistics while serving as the primary point of contact to ensure seamless execution and on-time, on-budget delivery. Developed content strategies, wrote marketing copy, and shot, edited, and published photo and video social content, including BTS, trailers, and promotional assets. Managed full-funnel paid social campaigns across Meta, TikTok, and YouTube, optimizing content through performance analysis to achieve client-specific marketing objectives. Led talent sourcing and casting, coordinated with agents and managers, negotiated agreements, and managed talent relationships throughout productions. Produced press materials, coordinated media outreach, and supported promotional events to maximize campaign visibility and audience reach.
Marketing Intern at East West Bank
June 1, 2023 - September 1, 2023
Created top-performing, trendy social media content at sponsored music festivals, such as Head in the Clouds, to increase brand awareness and strengthen brand voice.
Retail and Corporate Banking Intern at Bank of China
July 1, 2021 - August 1, 2021
Consulted retail and corporate banking clients on financial services based on needs and financial performance.
Public Relations Intern at Weber Shandwick
September 1, 2020 - February 1, 2021
Contributed to corporate communications initiatives; supported PR campaigns, prepared press materials.

Education

Bachelor of Arts in Psychology, Minor in Public Relations at Boston University
January 1, 2019 - May 1, 2022
Master of Arts in Advertising and Public Relations at University of Southern California
August 1, 2022 - May 20, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Professional Services