Accomplished Senior Graphic Designer with over 17 years’ experience in branding, editorial, and digital design for clients in education, public sector, and retail. Internationally recognised for creative excellence (Michelin Challenge Design) and highly skilled in remote, cross-cultural collaboration. Currently seeking freelance opportunities with UK-based organisations to deliver impactful, user-focused visual communication and support brand growth across diverse sectors.…

Mayara Atherino Macedo

Accomplished Senior Graphic Designer with over 17 years’ experience in branding, editorial, and digital design for clients in education, public sector, and retail. Internationally recognised for creative excellence (Michelin Challenge Design) and highly skilled in remote, cross-cultural collaboration. Currently seeking freelance opportunities with UK-based organisations to deliver impactful, user-focused visual communication and support brand growth across diverse sectors.…

Available to hire

Accomplished Senior Graphic Designer with over 17 years’ experience in branding, editorial, and digital design for clients in education, public sector, and retail. Internationally recognised for creative excellence (Michelin Challenge Design) and highly skilled in remote, cross-cultural collaboration. Currently seeking freelance opportunities with UK-based organisations to deliver impactful, user-focused visual communication and support brand growth across diverse sectors.

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Skills

Experience Level

Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Freelance Graphic Designer at Remote
January 1, 2013 - June 4, 2024
Delivered branding, visual identity, and digital design projects for clients in Brazil, the USA, and Europe. Developed user-centred interfaces and dashboards for e-learning and corporate platforms, enhancing engagement and usability. Managed multiple projects with international teams, ensuring high-quality and timely delivery.
Graphic Designer at Trindade Military Police Academy
January 1, 2019 - June 4, 2024
Created comprehensive visual identities and signage for educational institutions. Designed print and digital materials, presentations, infographics, and editorial content. Improved UX/UI for online courses, increasing user satisfaction and accessibility.
Marketing Manager at Boá Furniture & Kalmar Shipyard
January 1, 2011 - December 31, 2015
Led digital marketing and creative strategy, including market analysis and brand positioning. Managed marketing plans, events, and communications for B2B and B2C audiences.
Substitute Lecturer at Federal University of Santa Catarina
January 1, 2016 - December 31, 2018
Provided lectures and academic support during the 2016–2018 period.
Lecturer at Uniasselvi Group
August 4, 2014 - December 30, 2017
Lectured in graphic design and related subjects between 2014 and 2017.
Software Implementer at Exact Sales
January 1, 2015 - December 31, 2016
Implemented software solutions during 2015–2016.
Graphic Designer at Cimed Pharmaceutical Group & Dimensão Comunicação Publicity agency
December 31, 2006 - December 30, 2011
Designed graphics and visual communication materials from 2007 to 2011.

Education

PhD in Production Engineering at Federal University of Santa Catarina (UFSC), Brazil
January 1, 2016 - December 31, 2021
M.A. in Graphic Design: Concept and Application at Signorelli International College, Brazil
January 1, 2019 - December 31, 2020
M.Sc. in Production Engineering at Federal University of Santa Catarina (UFSC), Brazil
January 1, 2012 - December 31, 2015
MBA in Strategic Marketing at University of Southern Santa Catarina (UNISUL), Brazil
January 1, 2010 - December 31, 2011
B.A. in Graphic Design at Santa Catarina State University (UDESC), Brazil
January 1, 2003 - December 31, 2007

Qualifications

Michelin Challenge Design Award
January 1, 2010 - December 31, 2010

Industry Experience

Education, Healthcare, Non-Profit Organization, Government, Other, Retail, Consumer Goods, Media & Entertainment, Professional Services

Skills

Experience Level