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I'm a creative strategist / head of brand growth with 8+ years of experience in children marketing. Let's connect! 😌✨…

Auste Lem

Creative Director, Graphic Designer, Brand Designer

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I'm a creative strategist / head of brand growth with 8+ years of experience in children marketing. Let's connect! 😌✨…

Available to hire

Vilnius, Lithuania

I’m a creative strategist / head of brand growth with 8+ years of experience in children marketing. Let’s connect! 😌✨

Skills

Animation

Brand Identity

Experience Level

Animation

Expert

Brand Identity

Expert

Work Experience

Head of Creative Team at TutoTOONS

January 1, 2017 - January 1, 2020

Led a creative team across Kaunas, coordinating 12 staff including graphic designers, video editors, and playable ad developers; planned and oversaw creatives for 30+ projects; optimized marketing materials for cross-promotion and paid UA campaigns; performed data-driven performance analysis and led A/B testing to improve conversion rates; collaborated with UA and ASO teams to boost top game visibility.

Head of Creative Team & Brand Growth at TutoTOONS

January 1, 2020 - January 1, 2024

Developed and executed brand strategy across products and marketing channels; ensured creative output aligned with brand voice; led team alignment with multiple departments to maintain branding consistency.