Crafted visually engaging and impactful ad designs to drive engagement in workshops and online sessions. Created audiobook covers; illustrated topics for newsletters and lead magnets; produced animations for finance-themed YouTube content. Designed over 250 icons and illustrations; designed social media posts.

Graphic Designer & Social Media Specialist

December 31, 2023 - October 17, 2025

Designed brochures, posters, presentation decks, logos, social media content, and documentation reports. Conceptualized social media plans with custom brand language to boost brand visibility and advocate for Personal Finance and PoSH awareness. Grew followers from 4,000 to 34,000 through effective planning and execution.

Graphic Designer & Social Media Manager

December 31, 2022 - October 17, 2025

Designed and maintained a brand design theme across social media posts, presentation decks, and marketing materials. Executed social media campaigns, achieving follower growth of over 100% (from 4,000 to 34,000) and boosting brand visibility. Enhanced website functionality and user experience through strategic element integration.

Graphic Designer & Illustrator at Freelance

January 1, 2022 - Present

Illustrating complex topics into simple images for newsletters and lead magnets; created storyboard concepts for finance-themed videos; designed social media posts to maximize growth potential.

Graphic Designer - Volunteer at Pillai College / Pillai’s Alegria, Computer Association / FinForAll

December 31, 2021 - October 17, 2025

Composed hand-drawn illustrations and doodles for Instagram carousels; led design efforts as part of student groups and associations.

Frontend Designer

December 31, 2021 - October 17, 2025

Enhanced website functionality and user experience by strategically formulating and integrating website elements to improve site performance and user engagement.