👋 Hello there, I'm a Product Designer with 3 years of experiences, a problem-solver, and an advocate for inclusive design. I specialize in helping companies create effective and engaging digital experiences by turning complex B2B SaaS, fintech, and e-commerce workflows into intuitive solutions. I’ve had the opportunity to design and build features for high-impact platforms—from engineering scalable design systems and e-commerce builders at payever GmbH to innovating hyper-personalized learning modules for Telkom Indonesia. I've got a soft spot for accessibility. I care deeply about inclusive design—specifically championing WCAG 2.1 standards to ensure digital products are readable and usable for all demographics. I am actively focused on bridging the gap between high-converting UI frameworks and genuinely accessible user experiences.…

Ayyas Al Faruq

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👋 Hello there, I'm a Product Designer with 3 years of experiences, a problem-solver, and an advocate for inclusive design. I specialize in helping companies create effective and engaging digital experiences by turning complex B2B SaaS, fintech, and e-commerce workflows into intuitive solutions. I’ve had the opportunity to design and build features for high-impact platforms—from engineering scalable design systems and e-commerce builders at payever GmbH to innovating hyper-personalized learning modules for Telkom Indonesia. I've got a soft spot for accessibility. I care deeply about inclusive design—specifically championing WCAG 2.1 standards to ensure digital products are readable and usable for all demographics. I am actively focused on bridging the gap between high-converting UI frameworks and genuinely accessible user experiences.…

Available to hire

👋 Hello there, I’m a Product Designer with 3 years of experiences, a problem-solver, and an advocate for inclusive design. I specialize in helping companies create effective and engaging digital experiences by turning complex B2B SaaS, fintech, and e-commerce workflows into intuitive solutions.

I’ve had the opportunity to design and build features for high-impact platforms—from engineering scalable design systems and e-commerce builders at payever GmbH to innovating hyper-personalized learning modules for Telkom Indonesia.

I’ve got a soft spot for accessibility. I care deeply about inclusive design—specifically championing WCAG 2.1 standards to ensure digital products are readable and usable for all demographics. I am actively focused on bridging the gap between high-converting UI frameworks and genuinely accessible user experiences.

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Work Experience

Product Designer at Telkom Indonesia (Telkom CorpU)
August 1, 2025 - Present
Led end-to-end design for key B2B learning management modules, focusing on improving the experience for corporate users and team managers. Enhanced dashboard usability by restructuring information architecture, ensuring critical tasks and learning progress are immediately actionable. Designed data visualization and team management tools to monitor member performance and assign learning paths efficiently. Collaborated with cross-functional teams to translate complex enterprise requirements into intuitive, user-friendly interface designs.
Product Designer at Payever GmbH
March 1, 2023 - November 30, 2024
Designed and improved user experiences across Payever’s e-commerce platform, including website builder and integrated applications such as product management, messaging, settings, and PoS. Created wireframes, user flows, interactive prototypes, and high-fidelity visuals. Collaborated closely with engineers, QA, and fellow designers throughout the product development cycle to ensure high-quality, user-centered outcomes. Led the creation and maintenance of a shared design system. Conducted usability testing and iterative refinements directly in Figma to address issues proactively and streamline workflows.
UI Designer at Freelance
November 1, 2022 - Present
Creating UI/UX designs for various platforms, focusing on user needs and industry trends.
UI/UX Design Instructor at Areta Informatics College
August 1, 2024 - December 1, 2024
Instructing UI/UX Design, guiding student projects, and developing teaching materials.
Associate Researcher at ICSD
February 1, 2021 - October 1, 2022
Conducted field surveys, assisting with report writing, collecting data, and creating visualizations such as infographics.

Education

Visual Communication Design (Extension Program) at Paramadina University
August 1, 2024 - July 1, 2026
Vocational School at Gadjah Mada University
August 1, 2015 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services