Hi, I’m Azra Hafidzah, a Bali-based digital content specialist with 5+ years of experience in social media strategy, video editing, and content marketing across hospitality, F&B, and creative industries. I excel in turning brand values into compelling stories and am proficient with AI tools like ChatGPT, Runway, Midjourney, and Sora to deliver engaging, high-performing visuals from ideation to execution.

Azra Hafidzah

Hi, I’m Azra Hafidzah, a Bali-based digital content specialist with 5+ years of experience in social media strategy, video editing, and content marketing across hospitality, F&B, and creative industries. I excel in turning brand values into compelling stories and am proficient with AI tools like ChatGPT, Runway, Midjourney, and Sora to deliver engaging, high-performing visuals from ideation to execution.

Available to hire

Hi, I’m Azra Hafidzah, a Bali-based digital content specialist with 5+ years of experience in social media strategy, video editing, and content marketing across hospitality, F&B, and creative industries.

I excel in turning brand values into compelling stories and am proficient with AI tools like ChatGPT, Runway, Midjourney, and Sora to deliver engaging, high-performing visuals from ideation to execution.

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Experience Level

Expert
Intermediate

Language

English
Fluent
Indonesian
Fluent

Work Experience

Video Editor at Battle Hub
June 1, 2025 - November 18, 2025
Edited high-quality video content for YouTube and marketing campaigns; collaborated with creative teams to craft visual narratives and maintain brand tone; managed end-to-end editing including storyboarding, cutting, sound syncing, and visual enhancements.
AI Video Editor & Content Strategist at Incendiary Balloons
December 1, 2024 - November 18, 2025
Produced innovative AI-powered video content using ChatGPT for scripting and Midjourney for visuals; contributed to planning and execution of content strategies across digital platforms; developed scalable workflows for rapid video production while maintaining narrative quality.
Corp. Social Media Specialist at Azana Hospitality
February 1, 2025 - February 1, 2025
Developed and executed monthly content calendars; produced engaging photos, videos, and captions aligned with hospitality values; boosted reach to 347k impressions from 15.8k followers over 90 days; designed and monitored monthly social media ad campaigns; conducted audits for over 80 units and increased LinkedIn visitors by 92% in 90 days; crafted copy for video edits, captions, and promos.
Content Creator at Elaborate.id
June 1, 2023 - June 1, 2023
Created daily TikTok content for Atlas.id; conceptualized, recorded, and edited video content for 10 clients monthly; produced high-quality materials meeting brand objectives and deadlines.
Social Media Specialist at Bengkel Kentang F&B
March 1, 2023 - March 1, 2023
Selected and implemented marketing strategies monthly to advance the brand; designed and published at least 3 engaging Instagram posts weekly; executed innovative ideas monthly, driving improvements in business performance.

Education

Bachelor of Public Administration at Universitas Airlangga
August 1, 2019 - April 1, 2023

Qualifications

Video Content Creator Program (Thematic Academic) by Kominfo
January 1, 2023 - November 18, 2025

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Education