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With over 15 years of experience creating high-impact design solutions for both global corporations and independent clients, I bring a proven ability to develop immersive brand experiences across digital, print, and event platforms. I was especially drawn to this role because it combines creative leadership with hands-on design execution—a space where I thrive. What sets me apart is my ability to balance strategy and creativity. Whether I'm creating content and visuals across various media channels, or creating a high-stakes presentations, I focus on crafting design experiences that are not only visually compelling but also aligned with business objectives. I welcome the chance to discuss how I can contribute to your innovative projects.…With over 15 years of experience creating high-impact design solutions for both global corporations and independent clients, I bring a proven ability to develop immersive brand experiences across digital, print, and event platforms. I was especially drawn to this role because it combines creative leadership with hands-on design execution—a space where I thrive. What sets me apart is my ability to balance strategy and creativity. Whether I'm creating content and visuals across various media channels, or creating a high-stakes presentations, I focus on crafting design experiences that are not only visually compelling but also aligned with business objectives. I welcome the chance to discuss how I can contribute to your innovative projects.

Barbara Moore

PRO

Presentation Designer, Graphic Designer, Creative Director, +6

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With over 15 years of experience creating high-impact design solutions for both global corporations and independent clients, I bring a proven ability to develop immersive brand experiences across digital, print, and event platforms. I was especially drawn to this role because it combines creative leadership with hands-on design execution—a space where I thrive. What sets me apart is my ability to balance strategy and creativity. Whether I'm creating content and visuals across various media channels, or creating a high-stakes presentations, I focus on crafting design experiences that are not only visually compelling but also aligned with business objectives. I welcome the chance to discuss how I can contribute to your innovative projects.…With over 15 years of experience creating high-impact design solutions for both global corporations and independent clients, I bring a proven ability to develop immersive brand experiences across digital, print, and event platforms. I was especially drawn to this role because it combines creative leadership with hands-on design execution—a space where I thrive. What sets me apart is my ability to balance strategy and creativity. Whether I'm creating content and visuals across various media channels, or creating a high-stakes presentations, I focus on crafting design experiences that are not only visually compelling but also aligned with business objectives. I welcome the chance to discuss how I can contribute to your innovative projects.

Available to hire

Houston, United States

With over 15 years of experience creating high-impact design solutions for both global corporations and independent clients, I bring a proven ability to develop immersive brand experiences across digital, print, and event platforms. I was especially drawn to this role because it combines creative leadership with hands-on design execution—a space where I thrive. What sets me apart is my ability to balance strategy and creativity. Whether I’m creating content and visuals across various media channels, or creating a high-stakes presentations, I focus on crafting design experiences that are not only visually compelling but also aligned with business objectives. I welcome the chance to discuss how I can contribute to your innovative projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing & Creative Specialist at Professional Compounding Clinics of America

October 17, 2017 - May 27, 2025

Led creative strategy and marketing support for independent pharmacists nationwide, promoting custom-branded, professional-grade supplements and vitamins. Developed and distributed custom digital content for Facebook and Instagram, including static posts, animations, Reels, and short-form video campaigns. Designed brochures, email campaigns, ads, packaging, point-of-sale materials, and other brand collateral tailored to client needs. Created and maintained annual marketing calendars aligned with seasonal promotions and business goals. Designed and maintained the Wellness Works website using the DNN (DotNetNuke) platform, ensuring consistent updates and optimization. Supported client branding through cohesive marketing toolkits and promotional strategies. Ensured all materials met industry standards and compliance requirements.

Supervisor, Creative Services at Halliburton

December 31, 2015 - August 21, 2025

Directed internal communications and branding for major global marketing initiatives with responsibility for a $2M+ creative budget. Led a team of 5 designers and managed external partners to develop campaigns and internal directives. Coordinated content dissemination through global offices and aligned messaging across regional campaigns. Initiated and managed global corporate branding and a company e-store to streamline access to company directives and collateral.

Freelance Graphic Designer (Owner) at Arborlin Avenue Marketing & Creative Services

May 1, 2016 - November 12, 2025

Provide marketing and creative services for small to mid-sized clients including brand identity, logos, print/digital ads, social media content, and web design. Implement website solutions with automated subscriber response, newsletters, and performance reporting. Label design (product, pharmaceutical and retail). Manage event branding and tradeshow graphics including signage, booths (including large format and presentation materials). Rebrand client identities with updated logos, packaging, and cohesive visual systems.

Global Marketing, Creative Services at Halliburton

February 27, 2015 - February 27, 2015

Directed corporate branding and global marketing for a major energy technology division, managing a $2M+ annual creative budget. Led a team of 5 in-house designers and managed external agencies, freelancers, and vendors. Globally accountable for design and implementation of corporate branding, all advertising, print and online, presentations, marketing collateral, photo shoots, event booth and materials, radio and television advertising company store, electronic document delivery (eDocument system). Launched and maintained an internal eDocument system to improve content delivery efficiency. Travelled and oversaw branding for international campaigns, collaborating with teams across Canada, Europe, Africa, and the Americas.