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Hi there! I’m Bakhtawar Asad, a marketing professional with hands-on experience in social media management, copywriting, content creation, and digital campaign execution.

About

Hi there! I’m Bakhtawar Asad, a marketing professional with hands-on experience in social media management, copywriting, content creation, and digital campaign execution. I hold a BA in Business Marketing and an MSc in Digital Marketing & Analytics from Middlesex University Dubai, along with a Google Digital Marketing certification. I’ve worked on building engaging brand narratives, crafting copy, and driving measurable results across fast-paced environments.

I’m passionate about collaborating with teams to understand client needs, deliver creative content, and use data to optimize campaigns. I enjoy turning ideas into impact, maintaining brand consistency, and delivering excellent service to clients and stakeholders.

  • 3 years' experience
  • Joined September 2025

Industry experience

  • Media & Entertainment
  • Education
  • Professional Services
  • Retail
  • Software & Internet

Work experience

Social Media and Copywriting Intern · Click Aviation NetworkJan 2024 – Sep 2025 · 1 yr 9 mos

Planned and executed social media content calendar; created engaging copy and visuals; tracked performance and generated reports; coordinated with creative teams to optimize campaigns.

Marketing Manager and Copywriter Intern · Turtlefeet CompanyJan 2023 – Present · 3 yrs 11 mos

Managed social media campaigns, copywriting, and content creation; drove engagement, brand visibility, and campaign results; produced content across channels; collaborated with team to achieve target outcomes.

Education

BA in Business Marketing · Middlesex University Dubai2020 – 2023
MSc in Digital Marketing & Analytics · Middlesex University Dubai2030 – 2025
Google Certification in Fundamentals of Digital Marketing · Google Digital Marketing Certification2030 – 2025

Certifications and awards

Google Certification in Fundamentals of Digital Marketing2030 – 2025

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