Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi there, I’m Lim Pei Cher Ui, a UX/UI and Product Designer who loves turning complex problems into intuitive, human-centered solutions. I work across research, ideation, interaction design, and visual design to help products feel effortless and accessible. I’m always learning and exploring new design thinking techniques, tools, and platforms. Recent projects include sustainability initiatives and design-for-SDG challenges, and I’m excited to keep growing through freelance work and collaborations with diverse teams.…Hi there, I’m Lim Pei Cher Ui, a UX/UI and Product Designer who loves turning complex problems into intuitive, human-centered solutions. I work across research, ideation, interaction design, and visual design to help products feel effortless and accessible. I’m always learning and exploring new design thinking techniques, tools, and platforms. Recent projects include sustainability initiatives and design-for-SDG challenges, and I’m excited to keep growing through freelance work and collaborations with diverse teams.

Cher

UX Designer, Web Designer, UI Designer, +3





Hi there, I’m Lim Pei Cher Ui, a UX/UI and Product Designer who loves turning complex problems into intuitive, human-centered solutions. I work across research, ideation, interaction design, and visual design to help products feel effortless and accessible. I’m always learning and exploring new design thinking techniques, tools, and platforms. Recent projects include sustainability initiatives and design-for-SDG challenges, and I’m excited to keep growing through freelance work and collaborations with diverse teams.…Hi there, I’m Lim Pei Cher Ui, a UX/UI and Product Designer who loves turning complex problems into intuitive, human-centered solutions. I work across research, ideation, interaction design, and visual design to help products feel effortless and accessible. I’m always learning and exploring new design thinking techniques, tools, and platforms. Recent projects include sustainability initiatives and design-for-SDG challenges, and I’m excited to keep growing through freelance work and collaborations with diverse teams.

Available to hire

Hi there, I’m Lim Pei Cher Ui, a UX/UI and Product Designer who loves turning complex problems into intuitive, human-centered solutions. I work across research, ideation, interaction design, and visual design to help products feel effortless and accessible.

I’m always learning and exploring new design thinking techniques, tools, and platforms. Recent projects include sustainability initiatives and design-for-SDG challenges, and I’m excited to keep growing through freelance work and collaborations with diverse teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Chinese

Fluent

English

Beginner

Work Experience

Web Designer Intern at SEA HOPE Lite-On Ocean Day Sustainability Project

December 31, 2022 - October 9, 2025

Contributed to website design and UI work for a sustainability initiative, delivering wireframes and prototypes for SDG-related activities.

Website Designer (Design for SDGs) – Website Design Team at Design for SDGs – Website Design Team

December 31, 2020 - October 9, 2025

Collaborated on SDG-related website design projects, creating user-centered layouts and responsive interfaces.

Web Designer Intern at Freelance / Internship

January 1, 2022 - October 12, 2025

Assisted in website design and development, created wireframes and visual designs, and supported the design team with prototyping and usability testing.

Design Thinking Workshop Participant at PSB Health

January 1, 2020 - January 16, 2020

Participated in design thinking workshop focusing on problem solving for better health; gained hands-on experience in rapid ideation and prototyping.