Benjamin Corson

Founder at BeCeen

Founder of BeCeen Creative Agency. Lead branding, design, and content production. Oversee brand strategy, visual identity, and client engagement. Responsible for developing storytelling-led campaigns, podcasts, documentaries, and content production; drive business growth and creative direction.

Project Manager, 150th Year at Essendon Football Club

Led a large-scale 150th anniversary initiative: branding, brand rollout across apparel, digital, and print; developed stakeholder engagement strategies; produced and curated content celebrating club history; negotiated procurement for sculptures and paintings to enhance the collection; collaborated with cross-functional teams.

Head of Design & Brand at Essendon Football Club

Formulated and implemented creative strategy, campaigns, and schedules. Mentored the design team and contributed to commercial partnerships. Focused on fan experience and brand consistency across channels.

Brand & Design Manager at Essendon Football Club

Led brand and design initiatives; developed marketing campaigns; collaborated with partners; managed deadlines and projects; enhanced department productivity.

Senior Graphic Designer at Essendon Football Club

Supported design projects; contributed to email marketing, campaigns, and client-facing materials; helped manage and grow design output for club initiatives.

Graphic Designer at Essendon Football Club

Created graphics, branding elements, facility wayfinding, and digital/print collateral; contributed to brand roll-outs and design systems.

Graphic Designer at Essendon Creative

Acquired new clients, created proposals, managed projects, designed websites and blogs, and supported social media. Trained team members and ensured deadlines.

Digital Designer at Lovestock & Leaf Pty Ltd

Designed digital assets and brand materials; supported campaigns and online presence.

Web/Graphic Designer at Just Group

Created web and graphic design assets; supported marketing materials and campaigns.

Graphic Designer at The Shoppers Guide

Graphic design for print publication; laid out final publication for print and managed advertising spaces.

150th Year Project Manager at Essendon Football Club

Led the 150th year program with branding, storytelling for the membership and fan base, production of podcasts and documentaries, curating new collections to enhance educational and research facilities, plus design of facility way finding, museum layout, branding decals and wall features; managed stakeholder engagement to support the strategic plan.