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A research-driven and inventive copywriter with four years of experience in social media and digital marketing for emerging businesses in the West Midlands area. Now looking to stretch my wordsmith legs into a whole new sandbox, to tackle challenges outside of the pet and vending worlds that’ll get my creative neurons firing and punch up campaigns to where they belong. I don’t just like to write copy – I like to rewrite the game.…A research-driven and inventive copywriter with four years of experience in social media and digital marketing for emerging businesses in the West Midlands area. Now looking to stretch my wordsmith legs into a whole new sandbox, to tackle challenges outside of the pet and vending worlds that’ll get my creative neurons firing and punch up campaigns to where they belong. I don’t just like to write copy – I like to rewrite the game.

Ben Jennings

Copywriter, Social Media Manager, Digital Marketer, +2

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A research-driven and inventive copywriter with four years of experience in social media and digital marketing for emerging businesses in the West Midlands area. Now looking to stretch my wordsmith legs into a whole new sandbox, to tackle challenges outside of the pet and vending worlds that’ll get my creative neurons firing and punch up campaigns to where they belong. I don’t just like to write copy – I like to rewrite the game.…A research-driven and inventive copywriter with four years of experience in social media and digital marketing for emerging businesses in the West Midlands area. Now looking to stretch my wordsmith legs into a whole new sandbox, to tackle challenges outside of the pet and vending worlds that’ll get my creative neurons firing and punch up campaigns to where they belong. I don’t just like to write copy – I like to rewrite the game.

Available to hire

A research-driven and inventive copywriter with four years of experience in social media and digital marketing for emerging businesses in the West Midlands area. Now looking to stretch my wordsmith legs into a whole new sandbox, to tackle challenges outside of the pet and vending worlds that’ll get my creative neurons firing and punch up campaigns to where they belong. I don’t just like to write copy – I like to rewrite the game.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Digital Marketing Specialist at Coinadrink Limited

September 1, 2024 - Present

Planned and created social media content for Facebook, Instagram, LinkedIn and TikTok, plus written blog content targeting SEO keywords to improve Google search visibility. Designed campaign graphics for machine configurations, internal company memos, events and social posts. Led a direct mail initiative themed around seasonal holidays and supported business growth with B2B advertising materials for potential clients in the West Midlands.

Mentor (Digital Marketing Apprentice) at HugglePets

September 1, 2022 - June 30, 2024

Assigned and delegated tasks to support an efficient department workflow, trained on tools within the Adobe Creative Suite, and supervised content to ensure high-quality, on-brand outputs.

Social Media Manager at HugglePets

January 1, 2022 - June 30, 2024

Managed content creation across Facebook, Instagram, Pinterest, Twitter, TikTok, YouTube and the HugglePets blog, including video editing, copywriting, SEO and photo editing. Oversaw promoted campaigns using paid ad spend on Facebook, Instagram and TikTok, analysing results to inform future activity. Liaised with influencers, devised platform-specific strategies, maintained a brand voice/style guide, and mentored a digital marketing apprentice. Supported website and ecommerce marketing through listings and SEO moderation.

Website Advert Creation Assistant at HugglePets

October 1, 2021 - January 31, 2022

Created and moderated product listings across the HugglePets website, eBay and Amazon to improve readability and SEO score for stronger search rankings. Maintained price lists and spreadsheets for inventory management.

Retail Assistant at Primark Merry Hill

November 1, 2016 - January 31, 2017

Supported the Menswear department by maintaining presentation standards, organising and folding merchandise, communicating with the team on store needs, and helping customers find products.