I am a marketing and brand communications leader, and content strategist with 6+ years of proven success driving revenue growth, elevating brand presence, and leading high-impact campaigns across digital, creative, and corporate channels. Adept at blending data-driven strategy with compelling storytelling to deliver measurable ROI. Successfully scaled brands in new and existing markets, achieving rapid customer acquisition within 6 months. Led cross-functional teams of creatives and external partners to execute integrated campaigns with budgets ranging in breadth and depth. I am passionate about building brands that connect deeply with audiences while achieving commercial success.

Benedict Quek

I am a marketing and brand communications leader, and content strategist with 6+ years of proven success driving revenue growth, elevating brand presence, and leading high-impact campaigns across digital, creative, and corporate channels. Adept at blending data-driven strategy with compelling storytelling to deliver measurable ROI. Successfully scaled brands in new and existing markets, achieving rapid customer acquisition within 6 months. Led cross-functional teams of creatives and external partners to execute integrated campaigns with budgets ranging in breadth and depth. I am passionate about building brands that connect deeply with audiences while achieving commercial success.

Available to hire

I am a marketing and brand communications leader, and content strategist with 6+ years of proven success driving revenue growth, elevating brand presence, and leading high-impact campaigns across digital, creative, and corporate channels.

Adept at blending data-driven strategy with compelling storytelling to deliver measurable ROI. Successfully scaled brands in new and existing markets, achieving rapid customer acquisition within 6
months. Led cross-functional teams of creatives and external partners to execute integrated campaigns with budgets ranging in breadth and depth.

I am passionate about building brands that connect deeply with audiences while achieving commercial success.

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Language

English
Fluent

Work Experience

Co-Founder at Echo & Ether
October 1, 2025 - Present
Co-founder of a personal startup project; pitched and secured first client within one month of soft launch; projected to fully launch by Q2 2026.
Marketing Manager at Smartbed Pte. Ltd.
November 1, 2024 - May 1, 2025
Revitalized social media advertising strategy, increasing viewership by 1200% overall and growing engagements by 2% per month; collaborated with influencers to produce engaging marketing content; optimized the budget and reduced unnecessary spending by 27% per month.
Freelance Content Strategist at Just Keep Thinking Pte. Ltd.
July 1, 2024 - September 1, 2024
Scripted organic social media content that garnered over 1M views; wrote content for a children's educational television series available on MeWatch.
Freelance Brand Strategist at HAAR - Clinical Scalp Expert
January 1, 2024 - December 31, 2024
Led brand strategy initiatives on a freelance basis for HAAR's clinical scalp product line; developed messaging and positioning.
Project Manager at Artison Engineering Construction Pte. Ltd.
May 1, 2022 - July 1, 2024
Project managed four private residential properties; oversaw timelines, budget and coordination between stakeholders.
Assistant Marketing Manager at The TENG Company Ltd.
August 1, 2020 - May 1, 2022
Pioneered several new initiatives and projects; tripled KPIs as per National Arts Council; organized company livestreamed concert with 500 concurrent viewers.
Graduate Trainee at Access Communications Pte. Ltd.
December 1, 2019 - March 1, 2020
Refined media pitching and influencer outreach; participated in campaigns for brands such as Casio, Gentle Monster, Reebok.

Education

Bachelor of Arts in Communications at University at Buffalo, SUNY
August 1, 2017 - August 1, 2020

Qualifications

WSQ Boosting Efficiency and Content Strategy with Generative AI
June 1, 2023 - January 26, 2026
NTUC Learning Hub
January 11, 2030 - January 26, 2026
Aventis Learning Group
December 1, 2021 - January 26, 2026
Om Institute
November 4, 2024 - January 26, 2026
Google Analytics Professional Certification
January 11, 2030 - January 26, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet