Available to hire
I am a graphic designer with 20+ years of experience delivering branding, logo design, book design and print materials for a wide range of clients. I thrive on challenging briefs and turning ideas into polished visuals under tight deadlines.
I founded Mad-i-Creative and have collaborated with publishers such as Green Books and Cambridge UIT. I enjoy guiding projects from concept through to print, whether working remotely or on-site, and I pride myself on clear communication, practical problem-solving and delivering high-quality results.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Graphic Designer / Owner at Mad-i-Creative
May 1, 2014 - June 13, 2024Founder and operator of a graphic design company managing projects such as brochures, leaflets, posters, and branding. Worked on book titles for publishers such as Green Books and Cambridge UIT, providing image sourcing and design services. Also collaborated with the Chartered Institute of Legal Executives (CILEx) and diverse businesses across various design needs, from logos to promotional materials, while maintaining excellent client relationships and customer service.
Graphic Designer at Bedford Borough Council
April 1, 2009 - April 30, 2012Provided graphic design services for both internal departments and external clients including NHS and local organizations. Responsibilities included client communication, concept development, project implementation, and liaison with printers to ensure timely, budget-compliant delivery of materials.
Graphic Designer at Bedfordshire County Council
July 1, 2008 - April 30, 2009Worked on projects including the re-branding of the government scheme Connexions, development of corporate publications, press releases, translations, and internal communications for multiple council services such as Youth Services and Highways & Transport.
Freelance Graphic Designer at Self-Employed
June 1, 2007 - July 31, 2008Provided freelance graphic design services to a broad range of clients, from start-ups to established Blue Chip companies, handling logo design, marketing, and promotional materials.
Graphic Designer at The Corporate Merchandise Co. Ltd (CMC)
June 1, 2004 - June 30, 2007Handled design and artwork for branding needs of major clients including BUPA, 3M, Pfizer, and Snap-on. Responsible for designing product packaging and brochures, liaising with clients, printers, and internal sales personnel while managing tight deadlines and prioritizing workload.
Print and Design Administrator at South Bedfordshire District Council
August 1, 2003 - June 30, 2004Acted as principal designer, managing a variety of design and layout projects including local press advertising and assisting with the implementation of a new logo and design system on Mac OSX platforms.
Graphic Designer at Folens Publishers
May 1, 2001 - February 28, 2003Part of an in-house production team designing book covers, layouts, promotional materials, and managing projects from concept through to print, gaining print process knowledge and strengthening client communication skills.
Graphic Designer / Owner at Mad-i-Creative
May 1, 2014 - June 7, 2024Started own company handling various design projects including brochures, leaflets, posters, branding, and book design. Worked extensively with publishers such as Green Books and Cambridge UIT on notable book titles. Collaborated with organizations like the Chartered Institute of Legal Executives (CILEx) and various businesses providing comprehensive graphic design services from logos to promotional materials. Focused on client relationships and teamwork to ensure high-quality delivery and future collaborations.
Graphic Designer at Bedford Borough Council
April 1, 2009 - April 30, 2012Designed for multiple internal departments and external clients including the NHS and Comedy Club Bedford. Managed projects from initial client consultation, through design and approval stages, to liaising with printers for on-time, on-budget delivery of final products.
Graphic Designer at Bedfordshire County Council
July 1, 2008 - April 30, 2009Worked on rebranding initiatives such as the Government Scheme Connexions, creating corporate branding for youth services publications. Produced a wide range of design work for council services including Youth Services and Transport, managing internal communications, press releases, and public materials.
Freelance Graphic Designer at Self-employed
June 1, 2007 - July 1, 2008Provided graphic design services for start-ups and blue-chip companies, developing logos, marketing collateral, and promotional items according to client briefs.
Graphic Designer at The Corporate Merchandise Co. Ltd (CMC)
June 1, 2004 - June 30, 2007Produced design and artwork for branding needs of blue-chip clients such as BUPA, 3M, Pfizer, and more. Managed projects from concept through to print and packaging, liaising with clients, printers, and sales teams. Ensured timely delivery of high-quality design solutions under tight deadlines.
Print and Design Administrator / Principal Designer at South Bedfordshire District Council
August 1, 2003 - June 30, 2004Led design projects for the council including advertising, information campaigns, and the transition to new logos and templates. Improved design workflow on Mac OSX platforms to enhance efficiency.
Graphic Designer at Folens Publishers
May 1, 2001 - February 28, 2003Worked in an in-house production team designing book covers, layouts, and promotional materials. Managed projects from conception to print across Mac and PC platforms, gaining a strong understanding of print processes.
Founder & Graphic Designer at Mad-i-Creative
May 1, 2014 - PresentFounded own design practice delivering brochures, leaflets, posters and branding; produced book titles for Green Books and Cambridge UIT; collaborated with printers and suppliers; managed projects from concept to print; established close client relationships.
Freelance Graphic Designer at Self-employed
May 1, 2014 - October 24, 2025Delivered a range of branding, print and design projects for varied clients; maintained creative flow during redundancy.
Graphic Designer at Bedford Borough Council
April 30, 2012 - October 24, 2025Designed internal council publications and external client materials; coordinated briefs, approvals and liaised with printers to deliver on time and on budget; worked with NHS and other external clients.
Graphic Designer at Bedfordshire County Council
April 30, 2009 - October 24, 2025Re-branded Connexions; produced corporate publications and internal communications; translation and We Love Bedfordshire magazine; broad service area across Youth Services, Highways & Transport.
Freelance Graphic Designer at Self-employed
July 31, 2008 - October 24, 2025Worked from home on freelance basis; collaborated with startups and blue-chip clients; managed briefs from logo design to marketing collateral and promotional items.
Graphic Designer at The Corporate Merchandise Co. Ltd
June 30, 2007 - October 24, 2025Handled design and artwork for branding needs of blue-chip clients (BUPA, 3M, Pfizer, Snap-on and Bourne Leisure); designed branding, packaging and brochures; liaised with clients, printers and internal sales personnel; worked to tight deadlines.
Graphic Designer at The Corporate Merchandise Co. Ltd
June 1, 2007 - October 24, 2025Brand design and artwork for blue-chip clients (BUPA, 3M, Pfizer, Snap-on, Bourne Leisure); packaging and product design for Haven and other brands. Liaised with clients, printers and internal teams; worked to tight deadlines.
Freelance Graphic Designer at Self-employed
July 1, 2008 - October 24, 2025Worked from home with startups and blue-chip clients; designed logos, branding and promotional materials.
Graphic Designer at Bedfordshire County Council
April 1, 2009 - October 24, 2025Re-branding of Connexions; corporate publications; translations; internal communications including the We Love Bedfordshire magazine.
Graphic Designer at Bedford Borough Council
April 1, 2012 - October 24, 2025Designed internal and external publications; contracted work for NHS and Comedy Club Bedford; managed project from brief to final print.
Freelance Graphic Designer at Self-employed
May 1, 2014 - October 24, 2025Freelance design work for varied clients; branding, print and promotional materials.
Founder / Owner at Mad-i-Creative
May 1, 2014 - PresentEstablished own design studio; delivered brochures, leaflets, posters and branding; book titles for Green Books and Cambridge UIT; project management from concept to print.
Education
GCSE at Cedars Upper School, Mentmore Road, Leighton Buzzard, Beds
January 1, 1993 - December 31, 1996BTEC at Milton Keynes College of Further Education, Sherwood Drive, Bletchley, Milton Keynes
January 1, 1996 - December 31, 1998A Level at Milton Keynes College of Further Education, Sherwood Drive, Bletchley, Milton Keynes
January 1, 1996 - December 31, 1998HND at Kent Institute of Art and Design, Oakwood Park, Maidstone, Kent
January 1, 1998 - December 31, 2000GCSE at Cedars Upper School, Mentmore Road, Leighton Buzzard, Beds LU7 2AE
January 1, 1993 - December 31, 1996BTEC at Milton Keynes College of Further Education, Sherwood Drive, Bletchley, Milton Keynes, MK3 6DR
January 1, 1996 - December 31, 1998A Level at Milton Keynes College of Further Education, Sherwood Drive, Bletchley, Milton Keynes, MK3 6DR
January 1, 1996 - December 31, 1998HND at Kent Institute of Art and Design, Oakwood Park, Maidstone, Kent CT1 3AN
January 1, 1998 - December 31, 2000GCSE at Cedars Upper School
January 1, 1993 - January 1, 1996BTEC Graphic Design at Milton Keynes College of Further Education
January 1, 1996 - January 1, 1998A Level Graphic Design at Milton Keynes College of Further Education
January 1, 1996 - January 1, 1998HND Graphic Design at Kent Institute of Art & Design
January 1, 1998 - January 1, 2000Internet and Web Design at Home Learning College
January 1, 2009 - January 1, 2011GCSE at Cedars Upper School
January 1, 1993 - January 1, 1996BTEC Graphic Design (Merit) at Milton Keynes College of Further Education
January 1, 1996 - January 1, 1998A Level Graphic Design at Milton Keynes College of Further Education
January 1, 1996 - January 1, 1998HND Graphic Design at Kent Institute of Art & Design
January 1, 1998 - January 1, 2000Internet and Web Design at Home Learning College
January 1, 2009 - January 1, 2011Founder / Owner at Mad-i-Creative
May 1, 2014 - October 24, 2025Qualifications
HND Graphic Design
September 10, 1998 - June 20, 2000Achieved with distinction
BTEC Graphic Design
September 10, 1996 - June 20, 1998Passed with merit - Awarded a ‘Commitment to Learning’ award
A-Level Graphic Design
September 10, 1996 - June 20, 1998Grade B - Awarded a ‘Commitment to Learning’ award
Commitment to Learning Award
January 1, 1996 - December 31, 1998Internet and Web Design Course
January 1, 2009 - December 31, 2011Commitment to Learning Award
January 1, 1996 - December 31, 1998Internet and Web Design Course
January 1, 2009 - December 31, 2011Commitment to Learning Award (Difficult Circumstances)
January 11, 2030 - October 24, 2025Commitment to Learning Award
January 11, 2030 - October 24, 2025Industry Experience
Education, Government, Retail, Professional Services, Consumer Goods, Other, Media & Entertainment, Healthcare
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