101 Pitch Decks that Raised over $17 billion

uber company pitch deck example, showing pitch deck from uber on laptop screen

As investor pitches only last a matter of minutes, you only have a small space of time to grab the attention of your investor and keep it – this is where these handy pitch deck examples come in.

It’s a bit like speed dating: your investor sees tons of pitches every week, so, how do you make yours stand out? A great pitch deck example can help you do this.

It’s natural to look to other startups who have successfully raised money and think “How did they do that?”, well, part of their success is usually down to how good their pitch or slide deck was. Investment rests on how well you can communicate your idea, so a good pitch deck will help you do this in a clear and simple way.

Get it right and it can help secure your future. Get it wrong and the investor will forget you the minute you walk out the door…

But first… what is a Pitch Deck?

A pitch deck is a presentation that’s usually made of anywhere between 10 and 30 slides, designed to give a short summary of your vision, business plan, and your company overall. Once you know how to make a pitch deck, it will come in handy in a multitude of situations – not just a meeting with a new investor.

A pitch deck template usually has the following data: problem, solution, competition, figures, the team, etc… So, if they all have similar content, what makes one better than another? That lies in the way the information within the pitch deck templates, is presented. Enter: the Design.

Good design will make your pitch deck sink or swim. Daniel Eckler, founder of Mylo puts it nicely:

Compare it to wearing a tie and pressed button up to a job interview: it won’t get you the job, but it will prevent you from having to dig yourself out of the hole a wrinkled tee and cargo shorts would have created

We’ve collected 101+ startup pitch deck examples that raised over $17 billion across various industries to help you create the best pitch deck possible. Each example includes how much the company raised with that pitch deck, giving you insight into what investors found compelling.

👉 Access 101 Real Startup Pitch Decks


SaaS & Enterprise Software

1. Airbnb

Airbnb used this startup pitch deck to secure funding for their Series B round in 2011. Focused at just 10 slides, each contained bite-sized, visually consistent info. They kept slides sparse yet impactful, using minimal text, smart use of negative space, and simple but on-brand graphics to stand out.

📈 Amount Raised: $600,000 (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

2. Uber (UberCab)

Uber’s pitch deck showcased a forward-thinking vision despite the limitations of mobile tech in 2008. It combined data-driven insights with a futuristic product vision, helping investors understand both their ambition and the opportunity size.

📈 Amount Raised: $200,000 (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

3. Buffer

📈 Amount Raised: $500,000 (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

4. Mixpanel

Mixpanel’s 10-slide deck was a masterclass in clarity. Their use of bold color backgrounds and minimal graphics ensured each point landed cleanly. Typography carried the message, while visuals and consistency showed professionalism and confidence.

📈 Amount Raised: $65 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

5. Mattermark

📈Amount Raised: $6.5 million (Series A)
🔗Read the Deck Analysis + Download the Full PDF

6. Front

📈 Amount Raised: $10 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

7. Intercom

📈 Amount Raised: $23 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

8. Zuora

📈 Amount Raised: $115 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

9. Docsend

📈 Amount Raised: $1.7 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

10. Shopify

📈 Amount Raised: $7 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

11. Slack

📈 Amount Raised: $43 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF

12. Dropbox

📈 Amount Raised: $10 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

13. LinkedIn

📈 Amount Raised: $10 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

14. Box

📈 Amount Raised: $15 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

15. Notion

📈 Amount Raised: $10 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


Fintech

16. Square

Square stood out by making their deck feel like their product: clean, modern, and elegant. Their deck mirrored the simplicity of their hardware and UI design. Data was minimal but precise, and visual consistency built instant credibility.

📈 Amount Raised: $10 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

17. Coinbase

Coinbase positioned themselves as the PayPal of crypto—when no one understood crypto. Their clean blue visuals, emphasis on trust, and early traction metrics created a compelling case during the Bitcoin “wild west” era.

📈 Amount Raised: $600,000 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

18. Robinhood

📈 Amount Raised: $3 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

19. Stripe

📈 Amount Raised: $2 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

20. Klarna

📈 Amount Raised: $26 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

21. Chime

📈 Amount Raised: $14 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

22. Revolut

📈 Amount Raised: $1.5 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

23. Monzo

📈 Amount Raised: $7 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

24. Affirm

📈 Amount Raised: $45 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

25. Transferwise (now Wise)

📈 Amount Raised: $6 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


Healthcare & Biotech

26. Oscar Health

Oscar didn’t look like a health insurer—and that was the point. Their pitch deck was friendly, clean, and humanized complex insurance systems. Their UX focus was clear, even in the design of their slides.

📈 Amount Raised: $6 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

27. 23andMe

23andMe’s deck introduced personal genomics with clarity. Dual revenue models, a growing database of genetic insights, and a team of PhDs made the science digestible and marketable.

📈 Amount Raised: $6 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

28. Healx

📈 Amount Raised: $56 million
🔗 Read the Deck Analysis + Download the Full PDF

29. Theranos

📈 Amount Raised: $28.5 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF

30. Cedar

📈 Amount Raised: $102 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

31. Scipher

📈 Amount Raised: $110 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

32. Livongo

📈 Amount Raised: $52.5 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

33. Ria Health

📈 Amount Raised: $18 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


E-commerce & D2C

34. Warby Parker

Warby Parker’s pitch deck was clean, mission-driven, and reflected their stylish brand identity. Their design made them stand out as a lifestyle brand, not just a retail company. Visual storytelling paired with a strong social impact message created instant investor interest.

📈 Amount Raised: $12 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

35. Dollar Shave Club

Dollar Shave Club emphasized their viral approach and customer convenience. Their deck showcased strong unit economics and simplicity, combined with humor—a rare but effective tone in pitch presentations.

📈 Amount Raised: $1 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

36. Glossier

📈 Amount Raised: $8.4 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

37. Allbirds

📈 Amount Raised: $7.25 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

38. Casper

📈 Amount Raised: $13.1 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

39. Away

📈 Amount Raised: $8.5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

40. Everlane

📈 Amount Raised: $5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

41. Belgian Boys

📈 Amount Raised: $7 million
🔗 Read the Deck Analysis + Download the Full PDF

42. Rent the Runway

📈 Amount Raised: $15 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

43. Harry’s

📈 Amount Raised: $122.5 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF


Marketplaces & Platforms

44. DoorDash

DoorDash simplified their logistics-heavy idea with visual storytelling: delivery zones, icon flows, and algorithmic clarity. Their consistent red theme built brand recall even within the pitch deck.

📈 Amount Raised: $7.25 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

45. OpenDoor

Opendoor’s deck visualized home buying as e-commerce: instant offers, frictionless experience, speed. Their ability to explain a huge offline process with clean visuals sealed the deal.

📈 Amount Raised: $10 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

46. Postmates

📈 Amount Raised: $5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

47. Verishop

📈 Amount Raised: $40 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

48. EZ Farming

📈 Amount Raised: $105K (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

49. Twine

📈 Amount Raised: $1+ million
🔗 Read the Deck Analysis + Download the Full PDF

50. LawTrades

📈 Amount Raised: $2.7 million
🔗 Read the Deck Analysis + Download the Full PDF

51. Totspot

📈 Amount Raised: $1.8 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

52. Fiverr

📈 Amount Raised: $15 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

53. Rover

📈 Amount Raised: $12 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF


Consumer Apps & Social

54. Snapchat

Snapchat’s youthful, playful tone showed through their slides. They ditched formal design for big visuals and simple concepts. Their ghost mascot and vibrant charts made it clear: this was no typical social app.

📈 Amount Raised: $13.5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

55. Twitter

Twitter framed their platform as a new form of communication. Their deck focused on virality, simplicity, and usage among media and tech influencers—foreshadowing their eventual media dominance.

📈 Amount Raised: $5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

56. TikTok (Musical.ly)

📈 Amount Raised: $16.6 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

57. Tinder

📈 Amount Raised: $50 million
🔗 Read the Deck Analysis + Download the Full PDF

58. Almabase

📈 Amount Raised: $100K
🔗 Read the Deck Analysis + Download the Full PDF

59. Alumnify

📈 Amount Raised: $1.3 million
🔗 Read the Deck Analysis + Download the Full PDF

60. Facebook

📈 Amount Raised: $13.8 billion
🔗 Read the Deck Analysis + Download the Full PDF

61. LinkedIn

📈 Amount Raised: $10 million
🔗 Read the Deck Analysis + Download the Full PDF

62. Lunch Club

📈 Amount Raised: $4 million
🔗 Read the Deck Analysis + Download the Full PDF


Gaming

63. Sandbox VR

Sandbox VR’s pitch deck made futuristic VR gaming feel tangible. By showing real customers in immersive play, the slides demonstrated social engagement and high replay value. The consistent futuristic design matched their product promise.

📈 Amount Raised: $68 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

64. Hadean

Hadean pitched a high-tech backend for the metaverse, emphasizing scalability and real-time simulation. The slides were deeply technical yet clear—appealing to both infrastructure investors and gaming futurists.

📈 Amount Raised: $30M (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

65. Osso VR

📈 Amount Raised: $66 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF

66. Juked

📈 Amount Raised: $800K (Pre-Seed)
🔗 Read the Deck Analysis + Download the Full PDF

67. SolChicks

📈 Amount Raised: $57 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


Hardware & IoT

68. Peloton

Peloton’s pitch combined connected fitness hardware with media content. Their recurring revenue model from subscriptions was a standout slide, and the deck captured both product passion and business logic.

📈 Amount Raised: $30 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF

69. Ring

Ring’s deck clearly communicated its core value: security and peace of mind. Visuals of the product in use, combined with a simple explainer of the neighborhood security network, helped investors instantly understand the problem and solution.

📈 Amount Raised: $4 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

70. Dandelion Energy

📈 Amount Raised: $70 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

71. Sonos

📈 Amount Raised: $40 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

72. GoPro

📈 Amount Raised: $88 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


Transportation & Mobility

73. Bird

Bird’s deck focused on elegant design to match its sleek hardware. Their slides used strong visuals and data to make micromobility feel like the future—not a fad. Maps and user adoption slides brought scalability into focus.
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📈 Amount Raised: $15 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

74. Tesla

Tesla focused on market disruption through tech, battery innovation, and a compelling vision for sustainable transportation. Their deck showcased clear vertical integration and plans to scale from premium to mass-market EVs.


📈 Amount Raised: $40 million (Series C)
🔗 Read the Deck Analysis + Download the Full PDF

75. Lime

📈 Amount Raised: $12 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

76. Rivian

📈 Amount Raised: $450 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

77. Aurora

📈 Amount Raised: $90 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


Food & Delivery

78. Beyond Meat

Beyond Meat blended science and food appeal in their slides. Side-by-side comparisons, environmental benefits, and tasty visuals helped investors believe in plant-based meat for everyone—not just vegans.

📈 Amount Raised: $17 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

79. Blue Apron

Blue Apron emphasized solving the everyday dinner dilemma. Their vertically integrated logistics and data-backed recipe personalization were showcased with simple, colorful slides.

📈 Amount Raised: $135 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

80. Vori

📈 Amount Raised: $10 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

81. Deliveroo

📈 Amount Raised: $25 million
🔗 Read the Deck Analysis + Download the Full PDF

82. HelloBello

📈 Amount Raised: $1.8 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF


Education & EdTech

83. Coursera

Coursera’s deck made education scalable. Partner logos, learner stats, and marketplace visuals were used to clearly show value for universities and students alike. The slides blended credibility with accessibility.

📈 Amount Raised: $16 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

84. Lambda School (now Bloom Institute of Technology)

Lambda’s deck stood out by aligning incentives—students paid only after getting jobs. The slides clearly explained this disruptive model with success metrics and employer partnerships.

📈 Amount Raised: $14 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

85. Kangarootime

📈 Amount Raised: $25 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

86. Baby Sparks

📈 Amount Raised: $2 million
🔗 Read the Deck Analysis + Download the Full PDF

87. AceUp

📈 Amount Raised: $1.7 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF


Web3 & Crypto

88. Coinbase

Coinbase’s later-stage deck emphasized institutional trust and security—crucial for crypto’s mainstream adoption. Blue-tone design, security infographics, and user-friendly messaging reassured traditional investors.

📈 Amount Raised: $1.8 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

89. Alchemy

Alchemy branded itself the “AWS for blockchain.” Their deck highlighted reliable developer tools and a robust infrastructure, showcasing how they enable Web3 applications at scale.

📈 Amount Raised: $15 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

90. Fetch AI

📈 Amount Raised: $40 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

91. Sooho

📈 Amount Raised: $4.5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

92. Mysten Labs

📈 Amount Raised: $300 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF


B2B Services & Enterprise

93. WeWork

Before its IPO unraveling, WeWork’s pitch was a branding masterclass. Beautiful spaces, lifestyle imagery, and big visions built hype around the future of flexible work—backed by seemingly scalable economics.

📈 Amount Raised: $355 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

94. HubSpot

Hubspot used educational storytelling to win over investors. Their deck clearly explained inbound marketing, their all-in-one platform, and customer acquisition strategy.

📈 Amount Raised: $12 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

95. Zestful

📈 Amount Raised: $1.2 million (Seed)
🔗 Read the Deck Analysis + Download the Full PDF

96. Cloudera

📈 Amount Raised: $5 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

97. Asana

📈 Amount Raised: $9 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF


Health & Wellness

98. Calm

Calm’s pitch felt like its product: clean, minimal, soothing. Their user retention and subscription growth slides reinforced product stickiness, while the visual design evoked peace and clarity.

📈 Amount Raised: $27 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

99. Hims & Hers

Hims made health feel modern and approachable. Their deck leaned on clean branding and customer journeys that showed how easily people could access telehealth services.

📈 Amount Raised: $40 million (Series A)
🔗 Read the Deck Analysis + Download the Full PDF

100. Healthjoy

📈 Amount Raised: $12.5 million (Series B)
🔗 Read the Deck Analysis + Download the Full PDF

101. Healthjoy

📈 Amount Raised: $70 million (Series D)
🔗 Read the Deck Analysis + Download the Full PDF

Ready to Build Your Own Pitch Deck?

We’ve shown you 101 real decks that raised billions, now it’s your turn. Whether you’re starting from scratch or improving what you have, remember: the best pitch decks are simple, clear, and focused on what investors care about most.

Need help bringing your deck to life?
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Vicky

After studying English Literature at university, Vicky decided she didn’t want to be either a teacher or whoever it is that writes those interminable mash-up novels about Jane Austen and pirates, so sensibly moved into graphic design.

She worked freelance for some time on various projects before starting at Twine and giving the site its unique, colourful look.

Despite having studied in Manchester and spent some years in Cheshire, she’s originally from Cumbria and stubbornly refuses to pick up a Mancunian accent. A keen hiker, Vicky also shows her geographic preferences by preferring the Cumbrian landscape to anything more local.

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