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I'm a marketing strategist and digital enablement consultant with 15+ years helping founders, agencies, and organizations turn strategy into execution. I specialize in practical marketing systems, AI adoption, and training teams to actually use the tools they buy. I'm known for simplifying complexity, building clarity, and delivering outcomes without hype - bridging strategy and execution to boost consistency, follow-through, and measurable results.…I'm a marketing strategist and digital enablement consultant with 15+ years helping founders, agencies, and organizations turn strategy into execution. I specialize in practical marketing systems, AI adoption, and training teams to actually use the tools they buy. I'm known for simplifying complexity, building clarity, and delivering outcomes without hype - bridging strategy and execution to boost consistency, follow-through, and measurable results.

Bob Minhas

Marketing Strategist, AI Strategy Consultant, Marketing Consultant, +2

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I'm a marketing strategist and digital enablement consultant with 15+ years helping founders, agencies, and organizations turn strategy into execution. I specialize in practical marketing systems, AI adoption, and training teams to actually use the tools they buy. I'm known for simplifying complexity, building clarity, and delivering outcomes without hype - bridging strategy and execution to boost consistency, follow-through, and measurable results.…I'm a marketing strategist and digital enablement consultant with 15+ years helping founders, agencies, and organizations turn strategy into execution. I specialize in practical marketing systems, AI adoption, and training teams to actually use the tools they buy. I'm known for simplifying complexity, building clarity, and delivering outcomes without hype - bridging strategy and execution to boost consistency, follow-through, and measurable results.

Available to hire

I’m a marketing strategist and digital enablement consultant with 15+ years helping founders, agencies, and organizations turn strategy into execution. I specialize in practical marketing systems, AI adoption, and training teams to actually use the tools they buy.

I’m known for simplifying complexity, building clarity, and delivering outcomes without hype - bridging strategy and execution to boost consistency, follow-through, and measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing & AI Business Coach at WSI World

January 1, 2025 - Present

Coached 20+ global marketing agency owners on growth strategy, AI adoption, and operational clarity. Designed marketing playbooks and AI workflows aligned to real client outcomes. Trained teams on practical AI tools to enable faster, more informed decision-making. Bridged strategy and execution to deliver measurable results.

Founder & Lead Consultant at Bob Minhas Consulting

January 1, 2018 - Present

Delivered marketing strategy, digital transformation, and training for 100+ businesses across government, nonprofit, and enterprise ecosystems. Built repeatable frameworks for customer acquisition, follow-up, and operational visibility. Led remote and in-person workshops on marketing systems and AI readiness.

Entrepreneur-in-Residence at Futurepreneur Canada

January 1, 2022 - December 31, 2024

Trained and advised 250+ entrepreneurs on marketing, validation, and growth strategy. Designed accelerators, workshops, and web incubators (remote-first delivery). Supported founders with marketing plans, customer research, and execution roadmaps; contributed to national pilot programs blending digital strategy with economic development.

Program Designer & Digital Training Lead at Public Sector & Funded Programs

January 1, 2017 - December 31, 2024

Designed digital marketing and upskilling programs for rural and underserved communities. Created curriculum, workshops, and learning materials for marketing and digital adoption. Trained business owners and teams to implement tools—not just theory. Measured outcomes with practical KPIs tied to revenue, engagement, and capacity.

Marketing & Operations Lead at Private Ventures (Hospitality & Tech)

January 1, 2000 - December 31, 2015

Led marketing, promotions, and customer acquisition for multi-location hospitality businesses. Built early digital marketing systems before mainstream platform adoption. Managed campaigns, events, and customer engagement in competitive markets.

Program Designer & Digital Training Lead at Multiple Public Sector & Funded Programs

January 1, 2017 - January 1, 2024

Designed digital marketing and upskilling programs for rural and underserved communities. Created curricula, workshops, and learning materials for marketing and digital adoption. Trained business owners and teams to implement tools, not just theory. Measured outcomes with practical KPIs tied to revenue, engagement, and capacity.

Marketing & Promotions Lead at Private Ventures

January 1, 2000 - January 1, 2015

Led marketing, promotions, and customer acquisition for multi-location hospitality business; built early digital marketing systems ahead of mainstream platform adoption; managed campaigns, events, and customer engagement in competitive markets.