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I'm a digital marketer with hands on experience managing Meta ad campaigns, ecommerce marketing, and lead generation for both local businesses and online brands. Over the past few years, I've built and optimized campaigns, created landing pages and funnels, managed email marketing, and helped businesses generate qualified leads and increase revenue. In my current role, I've worn multiple hats across marketing, sales, and operations, giving me a strong understanding of how marketing impacts the entire business. I've worked with Shopify, Meta Ads Manager, Klaviyo, Google Analytics, and other marketing tools to improve campaign performance and customer acquisition. What sets me apart is that I enjoy digging into the numbers, testing new ideas, and continuously improving performance. Whether it's lowering cost per lead, improving conversion rates, or building systems that help businesses grow, I focus on delivering measurable results while always looking for ways to learn and improve.…I'm a digital marketer with hands on experience managing Meta ad campaigns, ecommerce marketing, and lead generation for both local businesses and online brands. Over the past few years, I've built and optimized campaigns, created landing pages and funnels, managed email marketing, and helped businesses generate qualified leads and increase revenue. In my current role, I've worn multiple hats across marketing, sales, and operations, giving me a strong understanding of how marketing impacts the entire business. I've worked with Shopify, Meta Ads Manager, Klaviyo, Google Analytics, and other marketing tools to improve campaign performance and customer acquisition. What sets me apart is that I enjoy digging into the numbers, testing new ideas, and continuously improving performance. Whether it's lowering cost per lead, improving conversion rates, or building systems that help businesses grow, I focus on delivering measurable results while always looking for ways to learn and improve.

Benjamin C. Musket

Conversion Rate Optimization Expert, Marketing Strategist, Marketer

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I'm a digital marketer with hands on experience managing Meta ad campaigns, ecommerce marketing, and lead generation for both local businesses and online brands. Over the past few years, I've built and optimized campaigns, created landing pages and funnels, managed email marketing, and helped businesses generate qualified leads and increase revenue. In my current role, I've worn multiple hats across marketing, sales, and operations, giving me a strong understanding of how marketing impacts the entire business. I've worked with Shopify, Meta Ads Manager, Klaviyo, Google Analytics, and other marketing tools to improve campaign performance and customer acquisition. What sets me apart is that I enjoy digging into the numbers, testing new ideas, and continuously improving performance. Whether it's lowering cost per lead, improving conversion rates, or building systems that help businesses grow, I focus on delivering measurable results while always looking for ways to learn and improve.…I'm a digital marketer with hands on experience managing Meta ad campaigns, ecommerce marketing, and lead generation for both local businesses and online brands. Over the past few years, I've built and optimized campaigns, created landing pages and funnels, managed email marketing, and helped businesses generate qualified leads and increase revenue. In my current role, I've worn multiple hats across marketing, sales, and operations, giving me a strong understanding of how marketing impacts the entire business. I've worked with Shopify, Meta Ads Manager, Klaviyo, Google Analytics, and other marketing tools to improve campaign performance and customer acquisition. What sets me apart is that I enjoy digging into the numbers, testing new ideas, and continuously improving performance. Whether it's lowering cost per lead, improving conversion rates, or building systems that help businesses grow, I focus on delivering measurable results while always looking for ways to learn and improve.

Available to hire

I’m a digital marketer with hands on experience managing Meta ad campaigns, ecommerce marketing, and lead generation for both local businesses and online brands. Over the past few years, I’ve built and optimized campaigns, created landing pages and funnels, managed email marketing, and helped businesses generate qualified leads and increase revenue.

In my current role, I’ve worn multiple hats across marketing, sales, and operations, giving me a strong understanding of how marketing impacts the entire business. I’ve worked with Shopify, Meta Ads Manager, Klaviyo, Google Analytics, and other marketing tools to improve campaign performance and customer acquisition.

What sets me apart is that I enjoy digging into the numbers, testing new ideas, and continuously improving performance. Whether it’s lowering cost per lead, improving conversion rates, or building systems that help businesses grow, I focus on delivering measurable results while always looking for ways to learn and improve.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Growth Marketing & Client Acquisition Specialist at Zuse Incorporated

November 1, 2022 - Present

Launched and scaled a new retail division, generating $65K+ in 4 months with an 8x ROAS on Meta Ads, and improved customer lifetime value. Enhanced Google rating from 3.3 to 4.0 by improving customer experience and reputation management. Scaled a golf product for an online store to $23K in sales with a 2%+ conversion rate in over 2 months. Implemented key SMS and email automations to boost revenue by over 20% for a startup e‑commerce brand. Collaborated with web development on a local business site, achieving top‑5 ranking and generating $15K in three weeks with Google SEO. Oversaw daily warehouse operations including receiving, picking, print‑on‑demand, packing, and shipping via ShipStation. Strategized a steady workflow and well‑organized customer support system for online orders.

Facebook Ads & Retention Marketing at Freelance

January 1, 2022 - Present

Helped a local contractor sign 8–12 high‑quality booked estimates per week, generating over $100K in revenue within 3 weeks through Meta Ads. Built a Shopify website and ran targeted Google Ads for a local marine service, resulting in $15K in the first month after launch. Managed full‑funnel email & SMS for a startup apparel brand, increasing backend revenue by 25% in the first month using Klaviyo.

Screen Printing Operator at Zuse Incorporated

May 1, 2013 - November 1, 2022

Led a production team to consistently meet tight deadlines while maintaining quality standards, contributing to higher customer satisfaction and repeat orders. Streamlined job start‑up processes and workflow systems, reducing downtime and increasing daily production output. Trained and supervised new hires, helping scale the production team and maintain a safe, efficient shop environment.