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I am a digital marketer, specialising in PPC and SEO. Having worked within large, medium and small businesses in Spain, London and New Zealand, I've gained vast knowledge and expertise across diverse industries in the E-commerce and B2B space. With AI being a major player nowadays, I help brands leave behind outdated tactics and focus on strategies required to remain visible in the digital space.…I am a digital marketer, specialising in PPC and SEO. Having worked within large, medium and small businesses in Spain, London and New Zealand, I've gained vast knowledge and expertise across diverse industries in the E-commerce and B2B space. With AI being a major player nowadays, I help brands leave behind outdated tactics and focus on strategies required to remain visible in the digital space.

Laura Morwani

PPC Manager, SEO Expert, Digital Marketer, +3

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I am a digital marketer, specialising in PPC and SEO. Having worked within large, medium and small businesses in Spain, London and New Zealand, I've gained vast knowledge and expertise across diverse industries in the E-commerce and B2B space. With AI being a major player nowadays, I help brands leave behind outdated tactics and focus on strategies required to remain visible in the digital space.…I am a digital marketer, specialising in PPC and SEO. Having worked within large, medium and small businesses in Spain, London and New Zealand, I've gained vast knowledge and expertise across diverse industries in the E-commerce and B2B space. With AI being a major player nowadays, I help brands leave behind outdated tactics and focus on strategies required to remain visible in the digital space.

Available to hire

I am a digital marketer, specialising in PPC and SEO. Having worked within large, medium and small businesses in Spain, London and New Zealand, I’ve gained vast knowledge and expertise across diverse industries in the E-commerce and B2B space.

With AI being a major player nowadays, I help brands leave behind outdated tactics and focus on strategies required to remain visible in the digital space.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Digital Consultant at Bonsai Digital NZ

March 31, 2025 - March 31, 2025

Delivered SEO, PPC and UX strategy for Bonsai Digital NZ clients to drive measurable growth. Supported NZ businesses to get seen and grow online through smart, data-led digital marketing. Led technical and content SEO strategy, built CRO testing framework, and implemented post-purchase surveys.

Search Marketing Manager at Silke London

October 23, 2023 - March 31, 2025

Led paid and organic search strategy, SEO and content initiatives, and cross-channel marketing planning. Built and managed performance-focused SEO and PPC programs, with data-driven reporting and stakeholder collaboration.

Internship, Assistant EMEA Marketing Manager at Oceania Cruises

October 31, 2017 - October 31, 2017

Created flyers, banners and brochures using Adobe InDesign to uplift sales in the EMEA region. Built templates and briefs to streamline marketing collateral development. Supported Paid Search and email marketing activities.

PPC and SEO Manager at Reprise Digital

November 22, 2017 - March 4, 2022

Delivered successful SEO strategies with a mobile-first approach. Conducted content gap analyses, competitor analyses and developed content strategies. Collected and analyzed data to provide insights and help improve website engagement and client KPIs. Led a team of 3 and supported paid search, display, affiliates and paid social.

Global E-commerce Marketing Manager at Jimmy Choo

February 28, 2023 - February 28, 2023

Led and managed external agency partners to improve ROI across Paid Search, Display, Affiliates and Paid Social. Implemented SEO strategy, collaborated with CRM tools, and built audience strategies and dashboards to measure performance.