Strategic social media marketing professional with over five years driving brand growth and engagement in entertainment, fashion, and tech. Skilled in content creation, video editing, and influencer marketing, leveraging analytics to inform strategy and results-driven storytelling across platforms. Freelance consultant and creator with a track record of major audience growth and high-impact campaigns. Experienced planning and executing content calendars, managing organic and paid social, and producing short- and long-form content using leading creative and publishing tools.

Brett Park

Strategic social media marketing professional with over five years driving brand growth and engagement in entertainment, fashion, and tech. Skilled in content creation, video editing, and influencer marketing, leveraging analytics to inform strategy and results-driven storytelling across platforms. Freelance consultant and creator with a track record of major audience growth and high-impact campaigns. Experienced planning and executing content calendars, managing organic and paid social, and producing short- and long-form content using leading creative and publishing tools.

Available to hire

Strategic social media marketing professional with over five years driving brand growth and engagement in entertainment, fashion, and tech. Skilled in content creation, video editing, and influencer marketing, leveraging analytics to inform strategy and results-driven storytelling across platforms.

Freelance consultant and creator with a track record of major audience growth and high-impact campaigns. Experienced planning and executing content calendars, managing organic and paid social, and producing short- and long-form content using leading creative and publishing tools.

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Work Experience

Content Creator and Social Media Manager (Freelance Consulting) at Freelance
June 1, 2024 - Present
Managed social media strategy and content creation across platforms for clients including Aspen Ideas, Alicia Keys, B&A Reps, DAWANG, and OSMO. Developed and executed campaigns to increase engagement by up to 1200%. Created and edited short- and long-form content using Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), Final Cut Pro, CapCut, and Canva. Analyzed campaign performance using Instagram Insights, TikTok Analytics, YouTube Studio, Google Analytics, and Sprout Social reporting. Planned and executed monthly content calendars and scheduled/published content using Hootsuite, Later, Sprout Social, Buffer, and Meta Business Suite.
Social Media Manager at ArtTok Collective
August 1, 2022 - March 31, 2024
Organized a collective of 50 art-related influencers with a combined following exceeding 15 million to advise and execute public-facing initiatives making art more accessible. Led a subset of 25 artists within a large-scale collaborative sketchbook project with over 500k views, managing internal communications and delivery of creative deliverables. Launched the public-facing Stick Figure Project archiving over 750 drawings from artists worldwide, generating over 200k views across platforms within one week.
Social Media Manager at Bubblehouse
March 1, 2021 - January 31, 2022
Spearheaded organic and paid social media campaigns at the intersection of tech, AI, and art across digital platforms, driving over 30,000 app downloads and increasing the follower base by 8,000%. Managed content creation, publishing, and optimization across social channels, leveraging paid social strategies to amplify brand visibility and engagement. Developed targeted paid social campaigns to reach key demographics, optimizing ad spend for maximum ROI and conversion rate.
Content Creator at @brettpaint
January 1, 2019 - Present
Built and maintained a social following exceeding 1 million across TikTok, YouTube, Instagram, and Snapchat through consistent video and photo content totaling over 500 million views. Partnered with brands such as Crayola, Notion, and Wix on large- and small-scale social campaigns to drive brand awareness and engagement. Negotiated influencer contracts including sponsorship usage rights and deliverables to develop long-term relationships with brands. Expanded personal brand visibility beyond digital media with features on LA Times, Complex, and JoySauce, plus a guest lecture at the UC Berkeley MDes program.

Education

Art Residency at Yale Norfolk School of Art
July 1, 2023 - August 21, 2026

Qualifications

Discovery Scholar Award
January 11, 2030 - August 21, 2026
Outstanding Senior Art Award
January 11, 2030 - August 21, 2026
Renaissance Scholar Distinction
January 11, 2030 - August 21, 2026
USC Associates Scholar
January 11, 2030 - August 21, 2026
Yale Norfolk School of Art Associate Scholar
January 11, 2030 - August 21, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Computers & Electronics, Education