KUKOO, Fried Chicken Brand, Kerala, India

Kukoo is an emerging fried chicken brand based in Kerala, India, aiming to capture the local and regional market with its unique blend of flavours and authentic Kerala spices. The project focuses on creating a strong visual identity and cohesive branding across various platforms and mediums.

Scope of Work:

Brand Identity: Design a distinctive logo, colour palette, and typography that reflects the vibrant, spicy, and fun nature of Kukoo, with nods to Kerala’s cultural richness.
Website: Develop a responsive, user-friendly website that showcases the brand’s story, menu, and locations, integrating an online ordering system for a seamless customer experience.
Creative Assets: Design promotional materials like danglers, flyers, posters, and banners to be displayed in stores and events.
Merchandise: Create branded packaging, uniforms, and promotional items like cups, napkins, and bags to strengthen the brand’s presence.
Objective: To build a visually compelling, memorable brand identity that resonates with locals and tourists, ensuring Kukoo stands out in Kerala’s competitive food market.