I'm a Cape Town-based multidisciplinary designer and illustrator specialising in narrative-driven visuals and brand identity. I have experience designing across digital and print, creating work that is both playful and purposeful, with a strong focus on storytelling and visual cohesion.

Caitlin Goodwin

I'm a Cape Town-based multidisciplinary designer and illustrator specialising in narrative-driven visuals and brand identity. I have experience designing across digital and print, creating work that is both playful and purposeful, with a strong focus on storytelling and visual cohesion.

Available to hire

I’m a Cape Town-based multidisciplinary designer and illustrator specialising in narrative-driven visuals and brand identity. I have experience designing across digital and print, creating work that is both playful and purposeful, with a strong focus on storytelling and visual cohesion.

See more

Work Experience

Visual Designer at The Coach House
January 1, 2024 - Present
Leading the visual direction for a coaching company. Designed presentations, animations, and illustrations to support leadership and team development programmes.
Founder & Creative at Cloudishkid
January 1, 2025 - Present
Founded and developed an independent creative brand producing illustrated products, including stickers, cards, and zines, while managing product development.
Social Media & Content Designer at Overstory Cabins / Seven Circles
January 1, 2024 - Present
Managed day-to-day social media presence, designed visual assets, and created email campaigns to support marketing efforts.

Education

Higher Certificate in Graphic Design at Red & Yellow Creative School of Business
January 1, 2020 - January 1, 2021
BA in Visual Communication at Red & Yellow Creative School of Business
January 1, 2021 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services