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Hi, I’m Calista Levinia Tjendra, a results-driven international business and management graduate with hands-on experience in sales, digital marketing, social media strategy, and event management. I help brands grow by optimising online presence through SEO, content creation, and data-driven marketing. Throughout my studies and diverse work experiences—ranging from a marketing assistant in flooring retail to event management for cultural festivals and a startup marketing lead in Jakarta—I developed a proactive, collaborative approach and a passion for turning insights into engaging campaigns and memorable customer experiences. I’m excited to bring my mix of analytical rigor and creative energy to a dynamic team.…Hi, I’m Calista Levinia Tjendra, a results-driven international business and management graduate with hands-on experience in sales, digital marketing, social media strategy, and event management. I help brands grow by optimising online presence through SEO, content creation, and data-driven marketing. Throughout my studies and diverse work experiences—ranging from a marketing assistant in flooring retail to event management for cultural festivals and a startup marketing lead in Jakarta—I developed a proactive, collaborative approach and a passion for turning insights into engaging campaigns and memorable customer experiences. I’m excited to bring my mix of analytical rigor and creative energy to a dynamic team.

Calista Levinia Tjendra

Social Media Manager, Graphic Designer, Brand Designer, +2

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Hi, I’m Calista Levinia Tjendra, a results-driven international business and management graduate with hands-on experience in sales, digital marketing, social media strategy, and event management. I help brands grow by optimising online presence through SEO, content creation, and data-driven marketing. Throughout my studies and diverse work experiences—ranging from a marketing assistant in flooring retail to event management for cultural festivals and a startup marketing lead in Jakarta—I developed a proactive, collaborative approach and a passion for turning insights into engaging campaigns and memorable customer experiences. I’m excited to bring my mix of analytical rigor and creative energy to a dynamic team.…Hi, I’m Calista Levinia Tjendra, a results-driven international business and management graduate with hands-on experience in sales, digital marketing, social media strategy, and event management. I help brands grow by optimising online presence through SEO, content creation, and data-driven marketing. Throughout my studies and diverse work experiences—ranging from a marketing assistant in flooring retail to event management for cultural festivals and a startup marketing lead in Jakarta—I developed a proactive, collaborative approach and a passion for turning insights into engaging campaigns and memorable customer experiences. I’m excited to bring my mix of analytical rigor and creative energy to a dynamic team.

Available to hire

Hi, I’m Calista Levinia Tjendra, a results-driven international business and management graduate with hands-on experience in sales, digital marketing, social media strategy, and event management. I help brands grow by optimising online presence through SEO, content creation, and data-driven marketing.

Throughout my studies and diverse work experiences—ranging from a marketing assistant in flooring retail to event management for cultural festivals and a startup marketing lead in Jakarta—I developed a proactive, collaborative approach and a passion for turning insights into engaging campaigns and memorable customer experiences. I’m excited to bring my mix of analytical rigor and creative energy to a dynamic team.

Skills

Copywriting

Experience Level

Copywriting

Intermediate

Work Experience

Marketing Assistant at Flooring Surgeons

June 1, 2024 - July 1, 2025

Led targeted online promotions and creative campaigns to boost customer acquisition and store engagement. Created compelling marketing content across social media, email, and online channels to drive in-store and online sales. Responded to customer enquiries and feedback, using insights to improve service and enhance the overall customer experience. Collaborated with cross-functional teams to align promotions with brand guidelines and seasonal campaigns.

D2D Sales Representative at Birmingham Sales Hub

March 1, 2025 - April 1, 2025

Met and exceeded daily sales targets through persuasive communication and customer-focused selling techniques. Completed professional sales training on concepts such as the Law of Averages, impulse triggers, and building customer rapport. Developed resilience and adaptability in a fast-paced retail environment, enhancing product knowledge and closing skills.

Event Management at PPI MIB

September 1, 2023 - June 1, 2024

Planned and delivered high-attendance events, including cultural festivals and sports tournaments. Created engaging event concepts tailored to audience interests and managed logistics, sponsorships, and marketing communications. Promoted events through digital and offline channels, driving attendance and public interest, while coordinating with diverse teams to ensure smooth execution and positive participant experiences.

Marketing & Sales Manager at Unwind (Food Business Startup in Jakarta)

January 1, 2020 - January 1, 2021

Led online and in-person sales and promotional campaigns, growing a loyal customer base and increasing walk-in and online orders. Oversaw campaigns that improved product visibility and customer engagement. Conducted competitor analysis and gathered customer insights to refine sales tactics and introduce new strategies, leading to steady revenue growth. Coordinated branding and in-store display improvements to elevate the customer experience and drive repeat sales.