Available to hire
I help founders, CEOs, and service-based solopreneurs build brands that people actually remember. Through storytelling and strategy, I guide clients to clarify their positioning, craft their message, and show up with confidence online so their brand isn’t just seen, but trusted.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Portuguese
Fluent
French
Beginner
Spanish; Castilian
Intermediate
Work Experience
Marketing and Content Specialist at Holo
December 12, 2021 - January 10, 2024As part of my role, I lead integrated digital marketing campaigns and content creation at Holo to drive brand awareness and engagement.
Digital Marketing Consultant at The Guild
January 10, 2019 - December 12, 2021• Led digital marketing strategy across SEO, content, social media, PR, email, webinars, and campaigns.
• Organized webinars with 100-300 attendees (20% attendance from 500-1,000 registrations).
• Developed LinkedIn Sales Navigator strategies to support the sales team in prospecting and lead conversion.
• Managed cross-functional projects, fostering collaboration and efficiency.
• Created marketing materials and a weekly newsletter for 5,000+ subscribers, boosting engagement.
• Utilized lead-nurturing tools to drive qualified leads and sales growth.
Digital Marketing Specialist at Brambles
October 8, 2018 - May 5, 2019• Monitored and analysed standard marketing metrics (Google analytics and Facebook/Instagram metrics)
• Search Campaign ( Google Ads) Management and Paid Social Campaign management (Facebook and Instagram)
• Drove content marketing initiatives including blog posts, white papers, and email marketing
• Managed and built presence on social media platforms (Facebook and Instagram)
• Maintained and updated company website using WordPress.
• Tracked and reported sales metrics on a monthly basis.
Brand Manager & Graphic Designer at Grupo Alto Astral
February 2, 2012 - February 2, 2014• Designed magazines that creatively incorporate the sponsor’s editorial and the advertised content, incorporating changes recommended by the sponsor and clients into the final design
• Reviewed designs for errors before printing or publishing them
• Worked under tight deadlines with weekly magazines about recipes and about woman's world
• Oversaw all visual design aspects of weekly magazines
• Meet with the creative director to determine the magazine’s direction
• Attended photo selects, proactively conceptualize and organized images in fresh ways on your pages while working directly with editors on creative, intelligent design solutions
Graphic Designer & Marketing Assistant at Video Express
March 7, 2009 - September 13, 2025► Assisted in creating promotional materials, including brochures, blogs, marketing copy, etc
► Created marketing materials such as facebook banners, marketing magazine, folders
Education
MSc in Digital Marketing at Trinity College Dublin
February 1, 2017 - September 12, 2029Bachelor's degree, Public Relations, Advertising, and Applied Communication at UNISAGRADO
February 12, 2009 - September 12, 2013Diploma of Education in Web Page at IBAT Dublin
March 12, 2017 - May 31, 2017Qualifications
Adobe Certified
September 12, 2019 - September 12, 2019Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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