Camila Gómez Ovalle

Available to hire

I'm a Marketing & Strategy professional with over five years of experience, delivering a holistic view of strategy from both client and agency perspectives.

About

I’m a Marketing & Strategy professional with over five years of experience, delivering a holistic view of strategy from both client and agency perspectives. I have led omnichannel initiatives for global brands and developed creative ideas for Spotify Latam.

I currently apply this dual background as a Strategic Brand Planner at McCann WorldGroup Spain, and I’m excited to bring data-driven storytelling and strategic thinking to new challenges.

  • 5 years' experience
  • Joined December 2025

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Retail
  • Professional Services
  • Other
  • Consumer Goods
  • Healthcare

Work experience· 11 roles

Strategic Brand Planner Trainee · McCANN WorldGroup Spain – Part TimeNov 2025 – Present · 1 yr 1 mo

Support the team with market research and analysis. Collaborate in developing strategic briefs for creative teams. Help identify consumer trends and behaviors. Participate in the creation and presentation of communication strategies for IKEA, IBERIA, San Miguel, Caixa Bank, Perfetti. Assist in analyzing the effectiveness of advertising campaigns.

Strategic Brand Planner Trainee · McCANN WorldGroup SpainNov 2025 – Present · 1 yr 1 mo

Support market research and analysis; collaborate in developing strategic briefs for creative teams; help identify consumer trends and behaviors; participate in the creation and presentation of communication strategies for clients such as IKEA, IBERIA, Caixa Bank, Perfetti, and more; assist in analyzing the effectiveness of advertising campaigns.

Luxury Beauty Advisor · L’Oréal LuxeOct 2025 – Dec 2025 · 3 mos

Delivered personalized customer service in fragrance, makeup, and skincare for L’Oréal Luxe brands such as Yves Saint Laurent, Valentino, Giorgio Armani, Prada, Lancôme, and Kiehl’s.

Creative Trainee - Spotify & Others · Founders Agency LatamJun 2025 – Sep 2025 · 4 mos
Creative Consultant Freelance · TCP & Blueprint Insurance GroupJul 2024 – Jan 2025 · 7 mos
Creative Consultant Freelance · TCP & Blueprint Insurance Group (FL)Jul 2024 – Dec 2025 · 1 yr 6 mos
Relationship Management Sales Analyst – Modern Channel · Kenvue (Johnson & Johnson Family)Feb 2023 – Jan 2025 · 2 yrs
Relationship Management Sales Analyst Modern Channel · Kenvue (Johnson & Johnson Family)Feb 2023 – Jan 2025 · 2 yrs

Education· 9

Master in Brand Strategy · MAD Madrid and Euneiz2030 – 2025
Portfolio Program Art Direction · Miami Ad School (MAD), Argentina2024 – 2025
Bachelor's in International Marketing and Advertising · ICESI University2021 – 2025
Agile Methodologies and Innovation · Sabana University2030 – 2025

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