Hi, I’m Camila Wrasse, a versatile designer and operations manager with 10+ years of experience across digital and print. I love building studio systems from scratch—SOPs, workflows, and project-management infrastructure—while delivering high-quality design work on time. Throughout my career I’ve managed multiple client accounts across government, construction, healthcare, and lifestyle brands. I enjoy mentoring junior designers and collaborating with cross-functional teams to create cohesive brand experiences.

Camila Wrasse

Hi, I’m Camila Wrasse, a versatile designer and operations manager with 10+ years of experience across digital and print. I love building studio systems from scratch—SOPs, workflows, and project-management infrastructure—while delivering high-quality design work on time. Throughout my career I’ve managed multiple client accounts across government, construction, healthcare, and lifestyle brands. I enjoy mentoring junior designers and collaborating with cross-functional teams to create cohesive brand experiences.

Available to hire

Hi, I’m Camila Wrasse, a versatile designer and operations manager with 10+ years of experience across digital and print. I love building studio systems from scratch—SOPs, workflows, and project-management infrastructure—while delivering high-quality design work on time.

Throughout my career I’ve managed multiple client accounts across government, construction, healthcare, and lifestyle brands. I enjoy mentoring junior designers and collaborating with cross-functional teams to create cohesive brand experiences.

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Language

English
Fluent
Portuguese
Fluent

Work Experience

Operations & Design Manager at GotCreative Pty Ltd
February 1, 2026 - April 1, 2026
Built the agency's operations infrastructure from the ground up within 60 days, including the Agency Operations Playbook, file management SOP, and workflow/deadline protocols. Designed an 80/20 internal deadline system between designer, QC, and director review to protect client deadlines and reduce last-minute pressure. Created a tiered Notion-based QC workflow with status-based task ownership and automated email notifications, giving founders full visibility without manual check-ins. Managed concurrent client projects across diverse sectors, delivering on time with minimal revisions and strong client satisfaction. Independently handled amendment cycles on complex deliverables (annual reports, signage, brand campaigns). Launched a refreshed agency website with external developers. Mentored a junior designer, establishing delegation protocols and a fast-track approval path for minor amendments.
Campaign Office & Creative at Political Party (WA Division)
June 1, 2025 - February 1, 2026
Supported MPs and campaign staff with strategic communications and creative services across state and federal election campaigns. Designed digital and print assets, managed content across platforms, and coordinated campaign materials ahead of elections. Developed cohesive campaign materials across multiple electorates, including an internal website and electronic newsletter. Supported training initiatives for campaign staff in visual communication and digital tools.
Graphic Designer at Political Party (WA Division)
January 1, 2025 - June 1, 2025
Created high-quality digital and print materials in the lead-up to state and federal elections. Adapted to brand style guide rapidly and worked autonomously with minimal revisions. Designed newsletters, flyers, print adverts, and event materials for campaigns and events.
Head of Design at Rocketbase
January 1, 2023 - September 1, 2023
Led a design team of 3–6 designers and managed 25+ clients in the medical sector. Developed and presented 90+ content strategies, ensuring brand consistency and alignment with client goals. Led branding initiatives producing detailed brand guidelines and increasing recognition. Achieved a 30% boost in client satisfaction through close collaboration with account management teams. Mentored design staff, improving team performance and creative output quality by 15%.
Designer & Business Owner at Geração Glück
December 1, 2020 - May 1, 2022
Founded an online children’s and baby apparel brand, managing branding, digital marketing, supplier relationships, and collection development from concept to delivery. Grew online visibility and customer engagement through targeted social media and digital marketing campaigns.
Graphic Designer at Lalov
October 1, 2017 - October 1, 2020
Rebranded Lalov entirely, launching an eCommerce platform and redesigning packaging aligned with updated brand guidelines. Designed a best-selling personalised scarf and beachwear collection, boosting sales by 30%. Developed a personalised pyjama line, increasing repeat purchases by 20%. Streamlined production workflows, reducing lead times by 15%.
Junior Graphic Designer at Emphasis Design
November 1, 2015 - May 1, 2016
Developed brand and visual identities through research, strategy, and conceptualization. Designed 50+ marketing materials, including catalogs, brochures, and institutional collateral.
Graphic Designer & Entrepreneur at Westudio
November 1, 2013 - January 1, 2016
Led textile design projects, seasonal trend research, and branding strategy. Organized and facilitated 3 fully sold-out workshops (20+ students each) on print design, creativity, and drawing techniques over two consecutive years.
Operations & Design Manager at Got Creative Pty Ltd
February 1, 2026 - April 1, 2026
Built the agency’s entire operations infrastructure from the ground up within the first 60 days, including the Agency Operations Playbook, file management SOP, and workflow and deadline protocols. Implemented an 80/20 internal deadline system, defining tiered QC workflow in Notion with status-based ownership and automated notifications, enabling founders to have full visibility without manual check-ins. Managed concurrent client projects across diverse sectors, delivering on time with minimal revisions and high client satisfaction. Independently handled full amendment cycles on complex deliverables, including annual reports, signage, and brand campaigns. Launched refreshed agency website with external developers. Mentored a junior designer with clear delegation protocols and fast-track approval path for minor amendments.

Education

Master of Design (100 credits) at Curtin University
February 1, 2024 - November 1, 2024
Bachelor of Fashion Design at Feevale University
January 1, 2008 - July 1, 2013
Master of Design (100 credits) at Curtin University
February 1, 2024 - November 1, 2024
Bachelor of Fashion Design at Feevale University
January 1, 2008 - July 1, 2013

Qualifications

IELTS - English Proficiency C1 (Full Professional)
January 1, 2023 - December 31, 2024
Figma Essential Training
July 1, 2024 - July 1, 2024
Productivity & Time Management
August 1, 2019 - August 1, 2019
Online Textile Printing Workshop
February 1, 2020 - February 1, 2020
IELTS - English Proficiency C1, Full Professional
January 1, 2023 - December 31, 2024
Figma Essential Training
July 1, 2024 - May 28, 2026
Productivity & Time Management
August 1, 2019 - May 28, 2026
Online Textile Printing Workshop
February 1, 2020 - May 28, 2026

Industry Experience

Government, Healthcare, Life Sciences, Media & Entertainment, Professional Services, Consumer Goods, Education, Retail
    Personal Branding & Social Media Design

    Complete rebranding and social media design for Dra. Graziela Manrique, a specialist in Integrative Aesthetic Biomedicine based in Brazil. The project encompassed brand strategy, visual identity system, brand guidelines, and a monthly Instagram content system — all developed to position a highly qualified clinician as a trusted, elegant personal brand in the Brazilian aesthetic medicine market.

    The identity resolves a core tension common in medical branding: authority and warmth held together without compromise. The visual system — built around a cursive signature mark, a warm earth-and-magenta palette, and a refined typographic hierarchy — translates consistently across print collateral, brand applications, and digital content.

    BOSS Aesthetic Clinic Rebrand

    Clínica Boss is a medical and immunisation clinic built around a clear conviction: every consultation should feel like a premium, humanised experience. The existing brand had presence but lacked the restraint and elegance needed to communicate that level of care. The rebranding stripped back the complexity of the original logo and rebuilt the identity around warmth, quiet authority, and a palette that feels clinical but never cold — a seven-colour system anchored in deep navy, sage green, and soft sand tones.

    Deliverables: Logo Redesign, Brand Guidelines, Colour Palette, Typography System, Application Mockups

    Calixta - Luxury Jewellery Branding

    Calixta is a handcrafted jewellery brand built for conscious women, celebrating female strength, multicultural heritage, and the organic forms of tropical nature. The brief called for a complete brand identity from the ground up, spanning naming, tone of voice, visual system, and digital presence. The result is a refined, botanical-inspired identity that bridges artisanal craft with luxury appeal and speaks with clarity to a global audience.
    Deliverables: Brand Strategy, Logo Design, Visual Identity, Brand Guidelines, Packaging, E-commerce Website, Digital Design