I’m a freelance Social Media Manager with over eight years’ experience helping brands grow their online presence through creative, results-driven content. I started my career in digital marketing and spent six years at Xcite West Lothian Leisure where I managed social media, led campaigns and grew Instagram by 250% while increasing website traffic by 40%. Since then I’ve been working freelance with a range of clients, building tailored strategies that boost visibility and engagement, including growing a client’s Facebook audience by 177% in nine months. I’m hands-on with everything from content creation and copywriting to photography and design, but I also take a strategic approach, making sure everything I do is aligned with business goals and backed by performance insights. What makes me stand out is that I don’t just focus on making content look good - I focus on making it work. I understand how to connect with audiences, build trust and create content that actually drives results.…I’m a freelance Social Media Manager with over eight years’ experience helping brands grow their online presence through creative, results-driven content. I started my career in digital marketing and spent six years at Xcite West Lothian Leisure where I managed social media, led campaigns and grew Instagram by 250% while increasing website traffic by 40%. Since then I’ve been working freelance with a range of clients, building tailored strategies that boost visibility and engagement, including growing a client’s Facebook audience by 177% in nine months. I’m hands-on with everything from content creation and copywriting to photography and design, but I also take a strategic approach, making sure everything I do is aligned with business goals and backed by performance insights. What makes me stand out is that I don’t just focus on making content look good - I focus on making it work. I understand how to connect with audiences, build trust and create content that actually drives results.WWWW…